The Unspoken Truth

The Unspoken Truth
Podcast Description
The coaching industry is filled with conflicting advice, overhyped strategies, and unrealistic promises that often leave coaches feeling lost, overwhelmed, and unsure of their next move. The Unspoken Truth is here to provide clarity.With nearly 30 years of combined experience in coaching, business strategy, and helping other coaches build profitable, sustainable businesses, Jay & Kyna pull back the curtain on what it really takes to grow and scale as a coach. They tackle the challenges that most avoid—how to attract consistent clients, price and package your offers, build a scalable business model, and avoid the common mistakes that keep coaches stuck.Each episode delivers honest, practical insights into lead generation, sales, high-ticket offers, pricing strategies, and business growth frameworks that actually work. No fluff, no gimmicks—just straightforward conversations designed to help you move forward with confidence.Whether you're just starting or looking to scale, The Unspoken Truth gives you real-world strategies and actionable advice to build a coaching business that lasts.Tune in weekly for real conversations and actionable strategies to grow your coaching business.
Podcast Insights
Content Themes
The podcast covers a variety of topics within the coaching realm including client attraction, pricing strategies, high-ticket offers, and leadership challenges. Episodes such as 'Understanding Your People' discuss deep audience research, while 'Quarter Business Planning' provides frameworks for strategic business execution, highlighting the importance of realistic goal setting and proactive management.

The coaching industry is filled with conflicting advice, overhyped strategies, and unrealistic promises that often leave coaches feeling lost, overwhelmed, and unsure of their next move. The Unspoken Truth is here to provide clarity.
With nearly 30 years of combined experience in coaching, business strategy, and helping other coaches build profitable, sustainable businesses, Jay & Kyna pull back the curtain on what it really takes to grow and scale as a coach. They tackle the challenges that most avoid—how to attract consistent clients, price and package your offers, build a scalable business model, and avoid the common mistakes that keep coaches stuck.
Each episode delivers honest, practical insights into lead generation, sales, high-ticket offers, pricing strategies, and business growth frameworks that actually work. No fluff, no gimmicks—just straightforward conversations designed to help you move forward with confidence.
Whether you’re just starting or looking to scale, The Unspoken Truth gives you real-world strategies and actionable advice to build a coaching business that lasts.
Tune in weekly for real conversations and actionable strategies to grow your coaching business.
In this insightful episode of The Unspoken Truth, Jay Black and Kyna Baker uncover how tapping into audience insights can transform your business—and turn your clients into loyal brand ambassadors. They emphasize that understanding client needs goes beyond demographics and requires deep listening, timing, and addressing the real challenges your audience faces.
Jay and Kyna also explore how to incorporate these insights into your business strategies, create offers that resonate, and ensure your goals align with audience expectations. They highlight the importance of setting realistic benchmarks and avoiding the trap of comparing your journey to others.
If you’re ready to use data to cultivate stronger client relationships and create a thriving, audience-centered business, this episode offers practical strategies to get started.
Want to create lasting impact and loyal clients? Learn how to make audience insights work for you.

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.