The Road To Rich Podcast
The Road To Rich Podcast
Podcast Description
Welcome to the show where we take ideas and turn them into empires. Each episode dives into the raw, real journey of entrepreneurship—from the doubts that keep you up at night to the breakthroughs that change everything. You'll hear honest conversations with founders, creators, and risk-takers who turned fear into fuel and built something meaningful. If you're ready to stop waiting and start building, this podcast about the journey of entrepreneurship is your launchpad.
Podcast Insights
Content Themes
Focuses on the multifaceted journey of entrepreneurship, with episodes covering topics such as overcoming the fear of failure, embracing risk, and developing resilience, exemplified by Episode 1 that discusses the gut-punch fear of failure and its potential as a powerful learning tool.

Welcome to The Road to Rich Podcast, a show where we take ideas and turn them into empires. Each episode dives into the raw, real journey of entrepreneurship—from the doubts that keep you up at night to the breakthroughs that change everything. You’ll hear honest conversations with founders, creators, and risk-takers who turned fear into fuel and built something meaningful. If you’re ready to stop waiting and start building, this podcast about the journey of entrepreneurship is your launchpad.
In the season finale of The Road to Rich Podcast, host Aaron Rich sits down with Jennifer Vigil, President & CEO of Destination Panama City, for one of the most inspiring conversations of the season. Jennifer shares the remarkable 10-year journey of promoting and elevating Panama City, the strategic role of tourism, and how data-driven marketing has fueled economic growth for local businesses, downtown districts, and the entire community.
From the city’s transformation after Hurricane Michael, to the rise of walkable districts, waterfront activation, expanding events, and the importance of attracting new residents and visitors, Jennifer provides a behind-the-scenes look at what it takes to shape a thriving coastal city. They unpack topics like the city’s evolving identity, small-business support, the surge in tourism metrics, and future opportunities including convention space, marina development, cultural venues, and major waterfront events.
Packed with community pride, real insights, and a forward-thinking vision, this episode is a must-listen for anyone who loves Panama City, cares about its future, or wants to understand how tourism and local leadership work together to build a stronger hometown.

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