Randi-Sue Deckard is the Senior Vice President of Client Engagement at BESLER, which combines broad healthcare finance expertise with cutting-edge technology to help hospitals enhance and protect their revenue. With over 20 years of experience in healthcare, Randi-Sue has become a standout figure in strategic growth and GTM leadership, recognized as one of Sprout’s 25 women in GTM to watch for 2025. She is also an active member of the Healthcare Financial Management Association (HFMA) and serves on the advisory board of American Hospital & Healthcare Management. 

In this episode…

Many ambitious professionals struggle to balance strategic leadership with day-to-day execution, especially when they are responsible for both growth and team development. It’s a constant juggling act of driving performance, fostering innovation, and maintaining authenticity while navigating resistance, limited resources, and occasional bias. How can leaders rise above these challenges and build cultures that thrive on accountability, connection, and impact?

Randi-Sue Deckard, a seasoned expert in go-to-market strategy and leadership development, offers a roadmap grounded in curiosity, data, and authenticity. Randi-Sue shares how her scientific background shapes her data-driven decision-making and how she leverages automation and AI to free up time for “peopling” — prioritizing relationships with customers and teams. She emphasizes understanding each team member’s “why,” creating vision-based coaching programs, and tailoring leadership approaches to individual needs. Randi-Sue’s approach advocates taking calculated risks, earning influence through action, and building referral-based communities that generate real revenue and connection.

In this episode of In Great Company, Sindhu Srivastava interviews Randi-Sue Deckard, SVP of Growth at BESLER, about leading with authenticity while scaling business growth. Randi-Sue discusses the power of data and experimentation, how to build high-performing, cross-functional teams, and her philosophy on coaching individuals toward personal and professional breakthroughs.