In this episode of the 90 Minute Cocktail Hour, host Michael Guccione interviews videographer Jose Santiago, exploring his journey from a music career to wedding videography. They discuss cultural identity, the impact of job loss, and the entrepreneurial spirit that drives creativity and personal growth. Jose shares insights into his early experiences in music, the transition to videography, and the challenges and successes he faced along the way. In this conversation, Jose and Michael discuss the journey of becoming successful wedding videographers, emphasizing the importance of transparency, collaboration, and continuous learning. They share personal experiences that highlight the significance of teamwork, customer service, and the need to leave ego at the door. The discussion also touches on the complexities of working in the wedding industry, where effective communication and adaptability are crucial for creating a positive experience for couples. In this conversation, Michael Guccione and Jose discuss the intricate balance between capturing beautiful wedding moments and ensuring a seamless experience for couples. They explore the evolving role of social media in videography, the critical importance of storytelling in video production, and the high stakes involved in wedding photography. They emphasize the value of experience in navigating the unpredictable nature of wedding days and how professionals adapt to ensure they capture the essence of each couple's unique story.