Above the Clouds: Stories from the Boardroom
Above the Clouds: Stories from the Boardroom
Podcast Description
This is Above the Clouds: Stories from the Boardroom. In every episode, we soar into a world of navigating the complex skies of B2B markets by talking to their leaders. We explore the flight paths they’ve charted, the obstacles they've dodged, and the trending winds lifting today’s businesses to new heights.
Whether you’re trying to grow revenue, swoop into a new market, generate higher margins, launch new products, or any other aspiring business goal, we promise you’ve landed in the right spot.
Podcast Insights
Content Themes
The podcast focuses on navigating B2B markets, exploring leadership insights, branding strategies, and the energy sector's evolution. Notable episodes include discussions on energy transition with Robin Swanger, the role of content marketing in long sales cycles with Claire Burtin, and cash management strategies with Jeff Laplante. Each episode aims to provide actionable insights for aspiring business goals such as revenue growth and market expansion.
This is Above the Clouds: Stories from the Boardroom. In every episode, we soar into a world of navigating the complex skies of B2B markets by talking to their leaders. We explore the flight paths they’ve charted, the obstacles they’ve dodged, and the trending winds lifting today’s businesses to new heights.
Whether you’re trying to grow revenue, swoop into a new market, generate higher margins, launch new products, or any other aspiring business goal, we promise you’ve landed in the right spot.
James Kim is President and Co-Founder of PKU Industries, a Houston engineering firm he started last year — and he's competing against companies a hundred times his size. His strategy comes from asymmetric warfare: don't match the big players deliverable for deliverable, because you'll lose 99% of the time. Stay lean, build a coalition of boutique specialists who stay in their lanes, and let AI do the coordinating.
He and Richard get into why projects fail on unanticipated risk rather than engineering, why the ”gotcha” contract model belongs to a world that no longer exists, why PKU walked away from commercial LLMs to build a small language model with a proprietary IP vault, and how a raised tax credit plus Texas permitting quietly rewrote the economics of carbon capture.
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