The Growth Signal
The Growth Signal
Podcast Description
Customer Success, Renewals, and Expansion teams are told to own revenue, but they’re stuck on defense. They’re chasing lagging indicators, reacting to churn, and fighting for budget while leadership questions their impact.The old playbook isn’t working. If you’re waiting until customers raise their hand, you’ve already lost.It’s time to go on offense.The Growth Signal is the podcast for customer-facing leaders who aren’t here to play defense. We cut through the noise and focus on the signals that matter: the data, insights, and strategies that drive expansion, renewals, and long-term growth.Each episode, we bring in operators and industry leaders to break down:→ How to predict churn and expansion before it’s obvious→ The key signals that separate growth teams from churn managers→ Why CS should be a revenue engine...not just a retention team→ How automation and AI can scale CS without losing the human touchListen to The Growth Signal and start playing to win.
Podcast Insights
Content Themes
The podcast focuses on topics related to proactive revenue strategies, customer success, and team dynamics with episodes covering critical insights like predicting churn, differentiating growth teams from retention teams, and leveraging automation and AI in customer success roles.
Customer relationships are changing. In a world where trust is earned (not assumed) and expectations evolve overnight, revenue leaders can’t afford to rely on old playbooks. The Growth Signal is your front-row seat to the conversations shaping the future of customer relationships.
Hosted by Alyssa Nolte, each episode features honest, unscripted conversations with leaders in sales, customer success, marketing, and growth.
No slides.
No buzzwords.
Just smart people wrestling with how to build trust, drive impact, and stay one step ahead.
Whether you’re trying to scale post-sale strategy, drive proactive engagement, or rethink what customer success really means – this podcast will help you lead the way.
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Connect with Alyssa: https://www.linkedin.com/in/alyssanolte/
Follow the Podcast on LinkedIn: https://www.linkedin.com/company/the-growth-signal/
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Tools I Use (May Contain Affiliate Links)
- Host on RSS.com
- Edit in Descript
- Record in Streamyard
- Cover Art on Canva
- Finds Guests on Podmatch
What if your customer success metrics are measuring the wrong thing? Jacquelyn Goldberg believes NPS and strong relationships are not enough. If customers cannot see real business value, even customers who love you may still leave.
Alyssa Nolte and Jacquelyn Goldberg rethink what customer success should look like when budgets are tight, AI is changing how work gets done, and leaders expect clear results. They talk about moving past “do they like us?” and toward a harder question: Are we helping the customer achieve something that matters to their business?
Jacquelyn also shares how Unframe approaches AI transformation by starting small, solving a real problem, and earning user adoption before trying to change an entire company. Alyssa and Jacquelyn explore why critical thinking, experimentation, and the ability to adapt may become some of the most valuable skills in the AI era.
Why listen?
If you work in customer success, sales, SaaS, AI, or business transformation, this conversation will make you question some common ways companies measure success. You will also hear a practical way to think about AI adoption without starting with a massive transformation project.
3 Key Takeaways
- Customer success needs to measure business value. NPS and strong relationships matter, but they do not prove that your product is helping a customer reach their goals.
- AI transformation works better when you start with one real problem. Instead of trying to change everything at once, solve one useful problem, prove the value, and build from there.
- Critical thinking matters even more with AI. AI can help people work faster, but humans still need to question the answers, test ideas, and know when the technology is wrong.
People & Resources Mentioned
Jacquelyn Goldberg Unframe: unframe.ai LinkedIn: Search Jacquelyn Goldberg
Louis Gersh Founder and mentor mentioned by Jacquelyn
Also mentioned: Harvard Business Review ChatGPT Gemini Wikipedia
Alyssa Nolte Substack: alyssanolte.substack.com LinkedIn: linkedin.com/in/alyssanolte
Disclaimer
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