The Growth Signal
The Growth Signal
Podcast Description
Customer Success, Renewals, and Expansion teams are told to own revenue, but they’re stuck on defense. They’re chasing lagging indicators, reacting to churn, and fighting for budget while leadership questions their impact.The old playbook isn’t working. If you’re waiting until customers raise their hand, you’ve already lost.It’s time to go on offense.The Growth Signal is the podcast for customer-facing leaders who aren’t here to play defense. We cut through the noise and focus on the signals that matter: the data, insights, and strategies that drive expansion, renewals, and long-term growth.Each episode, we bring in operators and industry leaders to break down:→ How to predict churn and expansion before it’s obvious→ The key signals that separate growth teams from churn managers→ Why CS should be a revenue engine...not just a retention team→ How automation and AI can scale CS without losing the human touchListen to The Growth Signal and start playing to win.
Podcast Insights
Content Themes
The podcast focuses on topics related to proactive revenue strategies, customer success, and team dynamics with episodes covering critical insights like predicting churn, differentiating growth teams from retention teams, and leveraging automation and AI in customer success roles.
Customer relationships are changing. In a world where trust is earned (not assumed) and expectations evolve overnight, revenue leaders can’t afford to rely on old playbooks. The Growth Signal is your front-row seat to the conversations shaping the future of customer relationships.
Hosted by Alyssa Nolte, each episode features honest, unscripted conversations with leaders in sales, customer success, marketing, and growth.
No slides.
No buzzwords.
Just smart people wrestling with how to build trust, drive impact, and stay one step ahead.
Whether you’re trying to scale post-sale strategy, drive proactive engagement, or rethink what customer success really means – this podcast will help you lead the way.
The sale doesn’t end at close…it starts at renewal.
Matt Green joins Alyssa to talk about why teams need to own revenue or risk being replaced. They dig into what leaders are getting wrong about post-sales, how to upskill your team for the new reality, and why authentic relationships (not aggressive tactics) are the key to driving growth.
Listen in if you’re ready to build a revenue team that closes deals, not just tickets.
Key Takeaways:
- Customer Success is shifting from a support function to a revenue driver. Teams that don’t adapt risk being left behind.
- Renewals are the real sale. Retention and expansion are where long-term growth happens.
- Success in post-sales now requires sales skills. CS pros need training in storytelling, negotiation, and multithreading to thrive.
Key Moments:
00:00 Introduction and Guest Welcome
00:16 Hot Take: Customer Success Teams Owning Revenue Quotas
01:49 The Shift in Customer Success Mindset
03:34 Training and Development for Revenue Roles
07:21 Evaluating and Transitioning Teams
11:40 Investment in Skills and Competency Training
14:29 The Importance of Renewals and Customer Retention
19:24 AI and the Future of Revenue Teams
20:49 Personal Motivation and Industry Leaders
21:50 Building Authentic Customer Relationships
25:25 Conclusion and Contact Information
Disclaimer
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