Bridging Generations in Sales and Outreach
Bridging Generations in Sales and Outreach
Podcast Description
Sales isn’t what it used to be. The days of cold calls, networking events, and face-to-face meetings driving all your business? They’re slipping away. And for seasoned pros, the shift to digital prospecting can feel like uncharted territory. Bridging Generations in Sales and Outreach is here to make that transition seamless. This show is for experienced business leaders, sales professionals, and entrepreneurs who built their success on relationships, but now need to navigate a digital-first world without losing their edge. We bring you real stories and expert insights from professionals who have successfully transitioned to modern prospecting, leveraging LinkedIn, AI, and digital tools to generate leads, build relationships, and stay relevant. By embracing modern prospecting strategies, you can future-proof your career, grow your business, and turn your reputation into revenue; without sacrificing authenticity. Join us LIVE every Friday at 10 AM ET on LinkedIn, as we break down the evolution of sales and marketing, helping Gen X and Baby Boomers bridge the gap and thrive in today’s digital landscape
Podcast Insights
Content Themes
The show focuses on the evolution of sales and networking in a digital-first landscape, specifically addressing themes such as transitioning from cold calls to digital prospecting, leveraging platforms like LinkedIn, and embracing technology. Example episodes include discussions on personal journeys in adapting sales strategies and overcoming fears associated with new technologies.
Sales isn’t what it used to be. The days of cold calls, networking events, and face-to-face meetings driving all your business? They’re slipping away. And for seasoned pros, the shift to digital prospecting can feel like uncharted territory.
Bridging Generations in Sales and Outreach is here to make that transition seamless. This show is for experienced business leaders, sales professionals, and entrepreneurs who built their success on relationships, but now need to navigate a digital-first world without losing their edge.
We bring you real stories and expert insights from professionals who have successfully transitioned to modern prospecting, leveraging LinkedIn, AI, and digital tools to generate leads, build relationships, and stay relevant.
By embracing modern prospecting strategies, you can future-proof your career, grow your business, and turn your reputation into revenue; without sacrificing authenticity.
Join us LIVE every Friday at 10 AM ET on LinkedIn, as we break down the evolution of sales and marketing, helping Gen X and Baby Boomers bridge the gap and thrive in today’s digital landscape
What happens when your life’s mission collides with your family’s future?
In this heartfelt episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with longtime friend Hutch Matteson and his daughter Jenna Smith a real estate agent, nonprofit advocate, and board member of The Sanctuary of North Georgia.
Together, they unpack the real emotional and strategic challenges of funding a vision-driven nonprofit: building a long-term living community for adults with intellectual and developmental disabilities.
It's a mission sparked by Hutch’s oldest son, Josh and one that has pulled in every member of their family.
But this episode isn’t just about fundraising. It’s about modern donor development, generational storytelling, and the delicate shift from relationship-driven giving to platform-driven visibility.
If you’re in sales, leadership, or community-building, you’ll walk away with insights on how to:
- Sell from the heart without sounding desperate.
- Attract younger donors without alienating long-time supporters.
- Build trust across generations through content, care, and consistency.
Bridging Generations in Sales and Outreach is hosted by Robert (BUTCH) NICHOLSON and produced by Fist Bump
Helping Gen X and Baby Boomer leaders turn their reputation into revenue—without losing the human touch.
📅 Join us LIVE every Friday at 10 AM ET on LinkedIn
Follow Us on LinkedIn and YouTube
Subscribe to our Newsletter!
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.