Crushing it with kitchen remodeling
Crushing it with kitchen remodeling
Podcast Description
Crushing It With Kitchen Remodeling is a podcast for kitchen remodeling contractors, where you’ll discover how you can start, grow, scale, and market a home remodeling business from top leaders in the industry. The host, Michael Goldstein, is the author of the book \"The Ultimate Guide Internet Marketing For Kitchen Contractors\" and the founder of Kitchen Remodeling SEO, a leading SEO & Internet Marketing Agency for Kitchen & Bath Contractors. Tune in and learn about leading home improvement business owners, product manufacturers, and contracting entrepreneurs as they share their secrets.
Follow us for tips, and strategies to generate more business for your custom cabinet, cabinet refacing, tile backsplash, and quartz countertop install services!
Podcast Insights
Content Themes
The podcast covers a variety of themes related to the kitchen and bath remodeling industry, including marketing strategies, lead generation, SEO tactics, and financial management. Examples of episodes include optimizing Google Business Profiles for leads, conducting live SEO audits, and exploring renovation loans, specifically geared towards attracting and retaining clients in the remodeling business.
Crushing It With Kitchen Remodeling is a podcast for kitchen remodeling contractors, where you’ll discover how you can start, grow, scale, and market a home remodeling business from top leaders in the industry. The host, Michael Goldstein, is the author of the book \”The Ultimate Guide Internet Marketing For Kitchen Contractors\” and the founder of Kitchen Remodeling SEO, a leading SEO & Internet Marketing Agency for Kitchen & Bath Contractors. Tune in and learn about leading home improvement business owners, product manufacturers, and contracting entrepreneurs as they share their secrets.
Follow us for tips, and strategies to generate more business for your custom cabinet, cabinet refacing, tile backsplash, and quartz countertop install services!
In this solo episode, Mike Goldstein shares a no-fluff breakdown of how AEO—Answer Engine Optimization—is replacing traditional SEO and what that means for kitchen and bathroom remodeling businesses. AI search tools like Google SGE, ChatGPT, and Perplexity are changing the rules of how homeowners find local remodelers—and if your content isn’t built to answer specific questions, you’re getting left behind.
What You’ll Learn in This Episode:
- What AEO (Answer Engine Optimization) is—and how it’s already changing local search
- Why keywords matter less and questions matter more in the AI-powered search era
- How tools like ChatGPT, Alexa, and Google SGE are delivering instant answers without sending users to websites
- The 5 key strategies for optimizing your remodeling business for AEO:
- Build a question-based content strategy
- Create and structure FAQ pages that link to blog-level answers
- Add schema markup (FAQ, product, article) to signal AI bots
- Optimize for voice search with conversational headlines and page titles
- Leverage chatbots and AI assistants to stay in front of search behavior shifts
- The difference between “ranking” in SEO vs. “being the answer” in AEO
- How being featured in zero-click results can boost local leads and brand authority
Mentioned in the Episode:
- Tools: AnswerThePublic, AlsoAsked, Google’s People Also Ask
- Schema resource: https://schema.org
- Mike’s upcoming AI & marketing book (free download for subscribers—stay tuned)
Who This Is For:
Kitchen and bath remodeling business owners, cabinet shop owners, and marketers in the home remodeling niche who want to future-proof their lead flow and get found in the next wave of AI-powered search.
Watch the full webinar at: https://youtu.be/zN1IsfOX7YI?si=AEP5VWsNhQIyTTa6
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