Research Reverb
Research Reverb
Podcast Description
A podcast where we talk with expert scholars and thought leaders from Gies College of Business about research that’s shaping the future of business and society.
Podcast Insights
Content Themes
Focused on innovative research and its implications for business and society, with episodes examining topics such as the connection between creativity and self-indulgence, strategies for sustainable business practices, and the role of technology in shaping consumer behavior.

A podcast where we talk with expert scholars and thought leaders from Gies College of Business about research that’s shaping the future of business and society.
Every year, 39 million American women get a mammogram, and about 10% of them receive an unsettling call that could trigger weeks of anxiety. Gies Business professor Eren Ahsen thinks new technologies can fix that. His research finds that a ”delegation” model (where algorithms triage low-risk cases and flag the tricky ones for human experts) could cut screening costs by up to 30% without sacrificing clinical accuracy – and could mean high-risk patients getting answers in hours instead of weeks.

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