Proptech Pulse

Proptech Pulse
Podcast Description
PropTech Pulse is a dynamic 20-minute podcast that takes the pulse of real estate technology, bringing you insights directly from industry innovators, leaders, and disruptors. From the entrepreneur's desk to the industry front lines and into real-world operations, hosts Aaron Kardell, Kyle Hunter, and Jake Hamilton deliver focused conversations that cut through the noise.Who Should ListenReal estate professionals seeking to stay ahead of technology trendsBrokers and team leaders looking for implementation strategiesPropTech entrepreneurs and developersMLS and association executivesAnyone interested in the intersection of real estate and technologyWhat You'll Learn in Just 20 MinutesEach episode delivers actionable insights on:Emerging real estate technology trends and solutionsPractical implementation strategies that drive adoptionBalancing innovation with proven business practicesReal-world case studies of successful technology integrationFuture opportunities and challenges in the PropTech landscapePropTech Pulse distills complex topics into essential takeaways, ensuring you stay informed without overwhelming your schedule. Join us for concise, valuable conversations that help you navigate the rapidly evolving world of real estate technology.
Podcast Insights
Content Themes
The podcast focuses on emerging real estate technology trends, practical implementation strategies, and the balance between innovation and traditional business practices. Notable episodes have covered topics such as digital transformation in client relationships, scalable technology stacks for brokerages, and the essential differences between branding and marketing in real estate.

PropTech Pulse is a dynamic 20-minute podcast that takes the pulse of real estate technology, bringing you insights directly from industry innovators, leaders, and disruptors. From the entrepreneur’s desk to the industry front lines and into real-world operations, hosts Aaron Kardell, Kyle Hunter, and Jake Hamilton deliver focused conversations that cut through the noise.
Who Should Listen
- Real estate professionals seeking to stay ahead of technology trends
- Brokers and team leaders looking for implementation strategies
- PropTech entrepreneurs and developers
- MLS and association executives
- Anyone interested in the intersection of real estate and technology
What You’ll Learn in Just 20 Minutes
Each episode delivers actionable insights on:
- Emerging real estate technology trends and solutions
- Practical implementation strategies that drive adoption
- Balancing innovation with proven business practices
- Real-world case studies of successful technology integration
- Future opportunities and challenges in the PropTech landscape
PropTech Pulse distills complex topics into essential takeaways, ensuring you stay informed without overwhelming your schedule. Join us for concise, valuable conversations that help you navigate the rapidly evolving world of real estate technology.
PropTech Pulse Podcast: The Evolution and Future of MLS with Greg Robertson
Episode Summary
In this insightful episode of PropTech Pulse, host Kyle Hunter welcomes Greg Robertson, a 30-year veteran of real estate technology. Robertson, who founded his first real estate software company in 1992 and most recently sold W&R Studios (creators of Cloud CMA) to Lone Wolf in 2020, shares his expert perspective on the changing landscape of Multiple Listing Services (MLS). The conversation covers the evolution of MLS from physical books to today's post-settlement environment, current challenges facing the industry, and predictions for the future of real estate data sharing and ownership.
Topics Covered
- The three stages of MLS evolution (MLS 1.0, 2.0, and 3.0)
- Impact of the NAR settlement on cooperation and compensation models
- Current market challenges affecting MLSs and real estate professionals
- The balance between technological innovation and legal compliance
- MLS consolidation trends and data sharing models
- Data ownership debates and broker-of-choice implications
- Strategies for MLSs to thrive in the changing landscape
Key Quotes
- ”We're in the MLS 3.0 stage where… what used to be the two pillars of MLS, which were cooperation and compensation… mandatory compensation is gone.”
- ”The top 23 [MLSs] represent a million of those 1.5 million realtors. So it's a very long tail.”
- ”The best marketing is having a great product. When you have a great product, marketing takes care of itself.”
- ”Be so good they can't ignore you… focus on the things you can control.”
About Greg Robertson
Greg Robertson has been in the real estate technology industry for about 30 years. He started his first real estate software company in 1992, shipping software on 5¼-inch floppy disks. His most recent venture, W&R Studios with flagship product Cloud CMA, was acquired by Lone Wolf in December 2020. Greg is known for his insights on MLS systems and real estate technology trends.
Resources Mentioned
- MLS Reset conference
- Clear Cooperation policies
- NAR settlement and its implications
PropTech Pulse: From the entrepreneur's desk to the industry front lines and into real-world operations – taking the pulse of real estate technology in just 20 minutes.

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