Raising Financially Fit Families with Joline Godfrey

Raising Financially Fit Families with Joline Godfrey
Podcast Description
In this podcast, we help parents and grandparents meet the challenge of preparing children for the future. We do this by offering an expanded idea of wealth, embracing the family’s intellectual, social, and human capital as well as their financial capital, or FISH assets as we think of them. Join us to explore financial education as Joline and her guests introduce ideas and strategies to empower, provoke, and support families preparing kids—from early childhood to young adulthood- for futures we can barely imagine.
Podcast Insights
Content Themes
Focuses on financial education for children and families, exploring topics such as teaching financial readiness in a digital age, the role of family relationships in wealth, and developing financial habits. Notable episodes include interviews discussing the influence of aunts in financial education and strategies for fostering money conversations within families.

In this podcast, we help parents and grandparents meet the challenge of preparing children for the future. We do this by offering an expanded idea of wealth, embracing the family’s intellectual, social, and human capital as well as their financial capital, or FISH assets as we think of them. Join us to explore financial education as Joline and her guests introduce ideas and strategies to empower, provoke, and support families preparing kids—from early childhood to young adulthood- for futures we can barely imagine.
Money is more than numbers—it’s about confidence, values, and lifelong habits.
How do we prepare kids to make thoughtful financial choices? How can families approach money conversations in a way that builds independence and resilience?
In this episode, Joline Godfrey shares her journey in financial education, explaining how her developmental approach helps children understand wealth beyond just money. She introduces her program, Bounce 10, and discusses how parents, grandparents, and educators can equip kids with essential financial skills.
Joline discusses:
- How her background in social work shaped her approach to financial education for children
- The challenges families face when introducing financial literacy at an early age
- Why financial education should focus on intellectual, social, and human capital—not just money
- The role of grandparents in shaping financial habits and values in younger generations
- How Bounce 10 uses storytelling, play, and community support to teach financial skills
- And more!
Resources:
Connect with Joline Godfrey:

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