Biz Builder Spotlight

Biz Builder Spotlight
Podcast Description
Welcome to Biz Builder Spotlight! If you want real stories from founders, CMOs and leaders on the front lines of business, this podcast is for you. Each episode dives into the journeys, challenges, and successes of small and mid-sized businesses. We uncover strategies, lessons learned, and fresh ideas, so whether you're looking to navigate your own challenges or just curious about how great businesses grow, you’ll walk away with inspiration and actionable insights. Let's build something great — together!
Podcast Insights
Content Themes
The podcast focuses on entrepreneurship, marketing strategies, and business growth with episodes covering topics such as the art of scaling businesses, innovative marketing strategies, and the importance of core values. Specific examples include insights from a fractional CMO on building a marketing department from scratch, experiences in the hospitality industry, and lessons learned in personal training and customer relationships.

Welcome to Biz Builder Spotlight! If you want real stories from founders, CMOs and leaders on the front lines of business, this podcast is for you. Each episode dives into the journeys, challenges, and successes of small and mid-sized businesses. We uncover strategies, lessons learned, and fresh ideas, so whether you’re looking to navigate your own challenges or just curious about how great businesses grow, you’ll walk away with inspiration and actionable insights. Let’s build something great — together!

In this episode, we sit down with Nathaniel Smathers, VP of Marketing at Data Matrix Medical, to explore how a team of one can drive big results by staying focused, process-driven, and strategic with content.
We cover:
Why fewer, higher-quality content pieces are now outperforming volume-based strategies in the AI-driven SEO landscape
How Nathaniel uses AI agents to streamline content workflows and operate as a team of one
The mindset shift from agency life to in-house leadership—and why it led to 380% revenue growth
Whether you're running lean or managing scale challenges, Nathaniel shares practical lessons for marketers navigating today’s fast-moving digital world.
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.