Key In The Lake Whiskey Podcast
Key In The Lake Whiskey Podcast
Podcast Description
Two Chicagoans dedicated to everything whiskey. Join Jake Hukee and Wilson Torres as they thread the current identity of the whiskey industry to the principles of the past through conversations and interviews with industry leaders.
Podcast Insights
Content Themes
The podcast focuses on themes related to the whiskey industry, including the cultural significance of whiskey, industry developments, and the impact of economic trends. Episode highlights include discussions about women in whiskey, market challenges, trends in American Single Malt, and the evolving landscape of whiskey sales.
Two Chicagoans dedicated to everything whiskey. Join Jake Hukee and Wilson Torres as they thread the current identity of the whiskey industry to the principles of the past through conversations and interviews with industry leaders.
Kevin, the founder of The Beautiful and The Damned, shares his adventurous decision to start a whiskey brand in 2023. He patiently approached building an American whiskey brand with quality of construction with sourced whiskey from MGP and steadily expanding in various markets across the country. We also discuss the economics of whiskey and the confidence and the intelligence it takes to construct a brand in the current climate of the industry.
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