The Conscious Cut
The Conscious Cut
Podcast Description
This podcast is dedicated to re-thinking sustainability in fashion and beyond. As a second-generation garment manufacturer, host Hoiki Liu has seen the challenges of overproduction, greenwashing, and unsustainable business models firsthand. Through conversations with entrepreneurs, innovators, and changemakers—especially those driving sustainable practices here in Hong Kong—we’ll explore real solutions for a more responsible and transparent future. Let’s cut through the noise and redefine sustainability together.
Podcast Insights
Content Themes
Focuses on sustainability in fashion, environmental advocacy, and corporate responsibility, with episodes exploring topics such as waste management, eco-design, and the role of renewable energy, including conversations with industry experts like WWF's Karen Ho and eco-design professor Jane Scaffidi Abbate.
This podcast is dedicated to re-thinking sustainability in fashion and beyond. As a second-generation garment manufacturer, host Hoiki Liu has seen the challenges of overproduction, greenwashing, and unsustainable business models firsthand. Through conversations with entrepreneurs, innovators, and changemakers—especially those driving sustainable practices here in Hong Kong—we’ll explore real solutions for a more responsible and transparent future. Let’s cut through the noise and redefine sustainability together.
In this eye-opening episode of The Conscious Cut, host Hoiki Liu sits down with Joy Phi, a former global marketing leader at powerhouse brands like Kimberly-Clark, Fossil, Four Seasons, and LVMH, who transformed her high-flying corporate career by pursuing a Master's in Sustainability at Harvard. Joy shares her personal journey—from initially underestimating circular economy concepts like recycling as the ultimate fix, to discovering its profound depth through rigorous, live-interactive studies—and how that revelation inspired her to launch Crimson Impact Collective in Hong Kong. Together, they explore shifting sustainability from a compliance burden to a true value-driver for businesses, the power of supplier partnerships, innovative models like Patagonia's capital investment funds for decarbonization, and upcoming initiatives like webinars on circularity and sustainable finance, plus a value-driven ESG executive masterclass with Harvard professors starting in March 2026. This conversation is an empowering reminder that real change begins with senior leaders rethinking strategy, building resilience against climate risks, and creating win-win impact across fashion and beyond.
Enrol in the HKU Business School Executive Education’s ESG Masterclass course
Sign-up for the ”Sustainable Finance & Green Investing Opportunities For Asia Webinar”
Joy Phi is a Corporate Sustainability & Strategic Business Leader and Founder and CEO of Crimson Impact Collective (CIC)
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