Sh-Boom
Sh-Boom
Podcast Description
Sh-Boom (named for the 1954 popular song by The Chords) and is a podcast hosted by Rick Jones all about and for the Baby Boomer generation. There are 77 million baby boomers still alive, and they control 81% of the disposable income in the United States and own over 34 Billion dollars in real estate. Baby Boomers have lived through 8 decades of change in America.
Podcast Insights
Content Themes
The podcast explores various themes pertinent to Baby Boomers, including financial literacy, health and wellness, nostalgia, and current events affecting this generation. For instance, episodes may cover topics like leveraging real estate assets from a lifetime of accumulation or discussing health trends that cater specifically to older adults.

Sh-Boom (named for the 1954 popular song by The Chords) and is a podcast hosted by Rick Jones all about and for the Baby Boomer generation. There are 77 million baby boomers still alive, and they control 81% of the disposable income in the United States and own over 34 Billion dollars in real estate. Baby Boomers have lived through 8 decades of change in America.
Listen to Our Playlist Inspired by the Word: Global
The word of the day is GLOBAL and Rick K. Jones discusses all the reasons why Baby Boomers were the first generation to have the ability to travel globally and how that impacted their trajectory. Then Rick sits down with Terrence Burns to hear all about his path from Nashville to Delta Airlines and into global sports marketing, with a big focus on Olympic and World Cup bidding, branding, and what international work teaches about context, culture, and humility. It is a conversation about winning and losing, but also about how major sporting events shape cities, nations, and values.In this episode, Terrence shares how early family influences shaped him, how a D in organic chemistry redirected his career, and how starting at the bottom at Delta became the foundation for everything that followed.

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