In this episode of The Unseen Vision Podcast, host Dr. Natasha Henry sits down with digital marketing expert Wah-De Dennis, whose career spans powerhouse brands like L’Oréal, Dior, and Tom Ford, to reveal the behind-the-scenes strategies that luxury beauty brands use to dominate the market. 

From paid social campaigns to psychographic targeting, Wah-De breaks down how early-stage and emerging beauty brands can leverage digital marketing to drive real results, even on a tight budget. You’ll learn what makes a campaign convert, how to avoid common marketing mistakes, and why authentic brand storytelling is the secret weapon for scaling your skincare or wellness brand.

If you're a Black beauty founder, skincare entrepreneur, or creative brand builder, this episode is packed with actionable insights to help you launch, grow, and connect with your ideal audience. Discover how to use social media advertising, build brand trust, and tap into underutilized strategies that big brands use—but never talk about.

Whether you're marketing a dark spot corrector or building a clean beauty empire, this is your marketing masterclass.

Don’t forget to like, comment, and subscribe for more tips on building a powerful, profitable brand!