Privacy by Design
Privacy by Design
Podcast Description
Privacy by Design is a new podcast series by FT Strategies in collaboration with the Privacy Sandbox, a Google-led initiative designed to enhance user privacy while ensuring businesses have the information they need to run thriving digital businesses.In each episode, we’ll hear from companies who are pioneering this shift and industry experts who unpack the transition to a privacy-first future. From personalising content to measuring ad performance, we’ll explore practical strategies for companies aiming to navigate and succeed in the evolving digital landscape.The FT newsroom is not involved in its production.Visit our website: www.ftstrategies.comFollow us on social media:LinkedIn: www.linkedin.com/company/ftstrategiesYouTube: https://www.youtube.com/@ftstrategiesX: https://x.com/FtStrategies Hosted on Acast. See acast.com/privacy for more information.
Podcast Insights
Content Themes
The podcast focuses on themes surrounding user privacy in digital advertising, the implementation of privacy-first technologies, and the importance of consumer relationships. Specific episodes discuss transformative APIs for ad measurement, as seen in the episode with Aislinn Ryan, and the role of the Privacy Sandbox in enhancing publisher values while transitioning away from third-party cookies, highlighted in the episode with Rob Beeler.
Privacy by Design is a new podcast series by FT Strategies in collaboration with the Privacy Sandbox, a Google-led initiative designed to enhance user privacy while ensuring businesses have the information they need to run thriving digital businesses.
In each episode, we’ll hear from companies who are pioneering this shift and industry experts who unpack the transition to a privacy-first future. From personalising content to measuring ad performance, we’ll explore practical strategies for companies aiming to navigate and succeed in the evolving digital landscape.
The FT newsroom is not involved in its production.
Visit our website: www.ftstrategies.com
Follow us on social media:
LinkedIn: www.linkedin.com/company/ftstrategies
YouTube: https://www.youtube.com/@ftstrategies
Hosted on Acast. See acast.com/privacy for more information.
In this episode of Privacy by Design, Lisa MacLeod speaks with Richard Reeves, Managing Director of the Association of Online Publishers, and Matt McIntyre, Senior Vice President of Product Strategy for Activation at GroupM, about how to prepare for future changes in the privacy-conscious advertising ecosystem. They explore how publishers and advertisers are balancing personalisation with privacy by leveraging AI-driven advertising, first-party data strategies and Privacy Sandbox technologies.
Hosted on Acast. See acast.com/privacy for more information.
Disclaimer
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