Breaking The Mold

Breaking The Mold
Podcast Description
”Breaking the Mold Podcast takes you behind the scenes of the trades, offering a candid exploration of the highs and lows in the world of craftsmanship. Join us as we navigate through crucial aspects such as marketing, management, recruiting, and the rollercoaster of hardships and victories. Tune in for real, unfiltered conversations with industry experts and professionals who share their experiences, insights, and strategies, providing valuable lessons for both seasoned tradespeople and those just starting their journey. Get ready to break free from convention and thrive in the dynamic landscape of the trades.”
Podcast Insights
Content Themes
The podcast covers a variety of themes related to craftsmanship, including marketing strategies, management challenges, recruitment tactics, and personal stories of success and failure. For example, episodes such as 'Hiring Hacks: How to Use Marketing to Attract Top Talent in the Trades' focus on using branding and social media to build a strong workforce, while 'Marketing Horror Stories' explores past marketing mishaps for valuable lessons.

”Breaking the Mold Podcast takes you behind the scenes of the trades, offering a candid exploration of the highs and lows in the world of craftsmanship. Join us as we navigate through crucial aspects such as marketing, management, recruiting, and the rollercoaster of hardships and victories. Tune in for real, unfiltered conversations with industry experts and professionals who share their experiences, insights, and strategies, providing valuable lessons for both seasoned tradespeople and those just starting their journey. Get ready to break free from convention and thrive in the dynamic landscape of the trades.”
In this episode of Breaking the Mold, Matt Daly and the Mighty Media Solutions team break down The Blueprint for Trade Business Marketing—a step-by-step guide to help plumbers, electricians, HVAC pros, and contractors stand out in a crowded market. We cover everything from building a strong online presence and mastering local SEO to leveraging social media and paid ads for consistent lead generation. Plus, we reveal common marketing mistakes to avoid and how to track your ROI effectively. Ready to grow your business? Tune in and get the tools you need to succeed!

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