The Afincran Playbook
The Afincran Playbook
Podcast Description
The Afincran Playbook is a podcast for builders, innovators, and problem-solvers shaping Africa’s future. Whether you're a founder, operator, engineer, or policymaker, this podcast takes you behind the scenes of what it truly takes to build and scale businesses, industries, and systems across the continent.
Each episode features in depth conversations with the visionaries and experts solving Africa’s toughest challenges navigating regulation, scaling operations, unlocking funding, and driving innovation in sectors like fintech, logistics, e-commerce, energy, infrastructure, and beyond.
Podcast Insights
Content Themes
Focused on topics surrounding innovation, entrepreneurship, and systemic development within Africa, episodes cover specific challenges such as navigating regulation, scaling operations, and securing funding. For instance, the debut episode features M.I. Abaga discussing execution strategies and personal resilience in sectors like fintech and logistics.
The Afincran Playbook is a podcast for builders, innovators, and problem-solvers shaping Africa’s future. Whether you’re a founder, operator, engineer, or policymaker, this podcast takes you behind the scenes of what it truly takes to build and scale businesses, industries, and systems across the continent.
Each episode features in depth conversations with the visionaries and experts solving Africa’s toughest challenges navigating regulation, scaling operations, unlocking funding, and driving innovation in sectors like fintech, logistics, e-commerce, energy, infrastructure, and beyond.
Sales in fintech isn’t just about closing deals. It’s about building trust, managing compliance, and knowing your product like your life depends on it. On today’s episode, we sit down with Adesoji, Senior Sales Associate at Fincra (A Cross-Border Payment Infrastructure.), who shares a raw and real behind-the-scenes look at what it actually takes to succeed in payments sales.
With 7+ years of experience across advertising, telecoms, and crypto, Soji takes us through his journey into fintech, the misconceptions people have about sales, and what makes a sales pitch land or flop.
How to break into fintech sales and adapt across industries
Why technical knowledge and active listening are make-or-break in payments sales
Common sales mistakes that kill trust before the deal begins
The role of compliance in deal-making and how to manage it with grace
How to scout and qualify the right potential customers
Lessons from deals that went sideways and how to recover
The real art of upselling and cross-selling in an evolving product ecosystem
Guest: Adesoji Ojelade Senior Sales Associate, Fincra
Host: Egorp David
Powered by: Fincra.com
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