Digital Leaders Dialogue Series by XPON
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Digital Leaders Dialogue Series by XPON
Podcast Description
Our new monthly series features conversations with marketing and digital leaders who are actively transforming their organisations through AI and data-driven marketing strategies.
Each episode will showcase how innovative companies are tackling real-world challenges in marketing technology, data privacy, and customer experience.
Podcast Insights
Content Themes
Focuses on transforming marketing through AI and data integration, tackling real-world challenges in marketing technology and customer experience. Episodes, such as the inaugural release featuring Shadrack Haehae from OFX, dive into topics like privacy in digital marketing, the shift from B2C to B2B strategies, and leveraging cloud technology for improved analytics.
Our new monthly series features conversations with marketing and digital leaders who are actively transforming their organisations through AI and data-driven marketing strategies.
Each episode will showcase how innovative companies are tackling real-world challenges in marketing technology, data privacy, and customer experience.
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Join host Tim Lillyman in this episode of the Digital Leaders Dialogue Series by XPON, featuring Rahul Ashiya, Senior Data Product Manager at Nine, Australia’s largest locally owned media company. We explore the dynamic intersection of data, technology, and media through Rahul’s unique journey, from his early days building Shopify stores and a pre-hype AI startup bringing books to life, to navigating the complexities of data product management at scale within Nine’s publishing arm (including iconic brands like The Sydney Morning Herald and The Age).
Discover the practical realities of defining data products, managing a vast array of stakeholders (from newsrooms to marketing), and the critical importance of data quality foundations. Rahul shares candid insights on AI – moving beyond the buzzwords to discuss real-world value, potential pitfalls, and how it’s reshaping roles like product management. Learn about Nine’s strategic approach to AI and data, the challenges of enabling self-service analytics, and what truly excites him about the future of data-driven marketing and media.
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