Ground Up Growth
Ground Up Growth
Podcast Description
Ground Up Growth brings insightful stories around entrepreneurs, business leaders and self-development. This podcast is hosted by Paul Hopper, a Mississippi real estate broker and developer with over $1B in company sales. Join Paul as he dives into personal & business strategies, entrepreneurial insights and growing pains faced along the way. Whether you’re a seasoned pro or just starting out, ”Ground Up Growth” delivers actionable advice and inspiring stories to help fuel your journey and build success from the ground up.
Podcast Insights
Content Themes
The podcast focuses on entrepreneurship, self-development, and business strategies with episodes featuring guests like former pro athlete Tyler Moore discussing his transition to owning a nutrition company and Michael Dier sharing insights from the construction industry, highlighting themes of resilience and growth in challenging environments.

Ground Up Growth brings insightful stories around entrepreneurs, business leaders and self-development. This podcast is hosted by Paul Hopper, a Mississippi real estate broker and developer with over $1B in company sales. Join Paul as he dives into personal & business strategies, entrepreneurial insights and growing pains faced along the way. Whether you’re a seasoned pro or just starting out, ”Ground Up Growth” delivers actionable advice and inspiring stories to help fuel your journey and build success from the ground up.
In this episode of Ground Up Growth, we sit down with Cameron Hartley, owner of Hartley Equipment Company in Gluckstadt, Mississippi, to unpack his journey from cutting grass as a teenager to building a thriving, multi-division equipment business.
Cameron shares how he started working at just 14 years old, built a landscaping company with over 100 accounts and 16 employees, and ultimately made the bold decision to leave college and bet on himself. We dive into the realities of entrepreneurship—from managing teams and burnout to spotting opportunity and pivoting into the outdoor power equipment industry.
You’ll hear how Cameron transitioned from landscaping to launching Hartley Equipment, built strategic relationships, and scaled his business into a one-stop shop for contractors across Central Mississippi. He also shares lessons on work ethic, risk-taking, leadership, and what it really takes to grow a business from the ground up.
If you’re an entrepreneur, small business owner, or someone looking for real-world insight into building something from nothing, this episode is packed with practical takeaways and inspiration.

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