The Giant Builders
The Giant Builders
Podcast Description
Welcome to The Giant Builders Podcast, where growth and transformation come to life through meaningful conversations, expert insights, and real-life stories. We are dedicated to helping individuals build their lives in ways that matter most—through personal growth, relationships, health, and spiritual journey. At The Giant Builders, we believe that everyone has the potential to be a builder—someone who is constantly learning, evolving, and creating a life aligned with their values and purpose.
Sharing subjects to enrich your life:
Faith & Spiritual Growth: Spiritual nourishment through inspiring stories that bring clarity to your walk with faith.
Health & Wellness: Experts on health practices, mental wellness, and fitness strategies to support your journey toward a balanced lifestyle.
Personal Development: Guidance on self-awareness, and overcoming challenges.
Business & Finance: Learn from entrepreneurs, and professional growth with advice from business owners.
Podcast Insights
Content Themes
The podcast covers a variety of themes related to personal growth, including faith and spiritual growth, health and wellness, personal development, and business strategies. For example, episodes explore topics like overcoming anxiety with hypnotherapy, building personal brands, and maximizing business profitability with actionable insights from experts.
Welcome to The Giant Builders Podcast, where growth and transformation come to life through meaningful conversations, expert insights, and real-life stories. We are dedicated to helping individuals build their lives in ways that matter most—through personal growth, relationships, health, and spiritual journey. At The Giant Builders, we believe that everyone has the potential to be a builder—someone who is constantly learning, evolving, and creating a life aligned with their values and purpose.
Sharing subjects to enrich your life:
Faith & Spiritual Growth: Spiritual nourishment through inspiring stories that bring clarity to your walk with faith.
Health & Wellness: Experts on health practices, mental wellness, and fitness strategies to support your journey toward a balanced lifestyle.
Personal Development: Guidance on self-awareness, and overcoming challenges.
Business & Finance: Learn from entrepreneurs, and professional growth with advice from business owners.
Email marketing isn’t dead—it’s underused. In this Giant Builders episode, copywriter and strategist Rick Forbes shares a simple, contrarian approach to email that builds trust, boosts deliverability, and drives sales without fancy templates or fluff.
You’ll learn why daily emails work, how to craft “disruptive” opt-ins that spark curiosity, the power of one clear CTA, and why your list is more stable than any social channel. We also cover tools for better deliverability and what a first call with Rick looks like.
Watch to learn:
• The two beliefs buyers need before they convert
• A disruptive opt-in approach that outperforms “freebie” bribes
• Why plain text + one CTA often beats pretty templates
• Daily cadence, deliverability basics, and list hygiene
• Using stories and emotion to sell (then letting the sales page do the selling)
• Practical tools to improve inbox placement
Timestamps
00:00 Cold open and intro
00:42 Meet Rick Forbes and Forbes Copy
01:52 Why email should be a core channel
03:26 “Marketing disruption”: a counter-intuitive opt-in approach
05:01 Attention hooks that raise curiosity (warning/stop/read this first)
06:53 Frequency that works: why daily emails build trust and deliverability
08:14 Story first, facts second—sell with emotion and one clear CTA
10:03 Owning your audience vs. platform risk on social
11:18 A contrarian take on AI: research tool, not your copywriter
15:00 Useful tools and resources for deliverability (ZeroBounce, MX Toolbox, etc.)
15:57 What a first meeting with Rick looks like
17:12 Final takeaway: be yourself; email exists to earn the click
Check out other episodes
Business: https://www.youtube.com/playlist?list=PLf7Uc6zi2pF9pnIL1foYJ3uVP8z1fCVmZ
Health: https://www.youtube.com/playlist?list=PLf7Uc6zi2pF9QEQ1q2e05K28IjUvLPGJy
Spiritual: https://www.youtube.com/playlist?list=PLf7Uc6zi2pF96jBzfz6QHUegeULd7YEsY
Family: https://www.youtube.com/playlist?list=PLf7Uc6zi2pF_SaLQxs8op1CPSDg_wG8vL
Connect with The Giant Builders:
Facebook: https://www.facebook.com/TheGiantBuilders
Instagram: https://www.instagram.com/thegiantbuilders/
YouTube: youtube.com/channel/UCdhZSrC57PyP-QSWIaTeldg?sub_confirmation=1
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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