The SwarmCast by Swarm Pest Control Marketing
The SwarmCast by Swarm Pest Control Marketing
Podcast Description
This is the official Swarm Pest Control Marketing Podcast, where you will find the latest and greatest marketing information to increase your pest control company's local brand awareness, SEO, social media marketing, website and Google Business Profile presence.
Podcast Insights
Content Themes
The podcast focuses on a variety of topics such as digital marketing, SEO, customer engagement, and innovative pest control technologies. Episodes include discussions on Integrated Pest Management with industry experts, strategies for using AI and social media to drive business growth, and the importance of setting customer expectations effectively.
This is the official Swarm Pest Control Marketing Podcast, where you will find the latest and greatest marketing information to increase your pest control company’s local brand awareness, SEO, social media marketing, website and Google Business Profile presence.
In this episode of SwarmCast, we sit down with Steve Heroux — sales trainer, author of The Sales Contrarian, and creator of the Contrarian Selling course. Steve went from being unable to speak for 17 years to becoming the #1 Cutco sales rep in the nation, and now he's on a mission to end the abuse of salespeople everywhere.
What You’ll Learn:
•Why each bad sales hire costs your company $1.2M+ in lost revenue
•The “Will to Sell” framework that predicts sales success with scary accuracy
•How Sales DNA assessments eliminate costly hiring mistakes
•The 2-letter objection-handling technique that closes deals instantly
•Why motivating salespeople means you hired the wrong people
•How one pest control company scaled from $150M to $400M using these principles
Steve pulls no punches calling out the “grifters and felons” selling outdated tactics online — and shows why authenticity, empathy, and humility are the real keys to sales success in 2025.
Perfect for pest control owners, sales managers, and anyone tired of pushy, robotic salespeople that give the industry a bad name.
💡Connect with Steve Heroux:
LinkedIn: https://www.linkedin.com/in/steveheroux1/
🔗 Learn more about The Sales Collective: https://thesalescollective.com/
💡 Connect with Wyatt Chambers:LinkedIn: https://www.linkedin.com/in/wyattchambers/
🔗Learn more about SWARM: https://www.swarmpestcontrolmarketing.com
#PestControlInnovation #PestIndustry #PestControl #SalesTraining #Hiring #BusinessGrowth #Swarmcast
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