In this episode of Endorience, host Kevin reconnects with Gergő Nidermayer fresh off his multi-city tour of the United States, where he attended top-tier retail conferences and visited leading store environments from coast to coast. The episode goes beyond surface-level design trends to explore the deeper mindset differences that shape how retail spaces are built and branded in the U.S. versus Europe.

Gergő shares his insights on everything from American boldness in adopting retail tech, like interactive displays and data-driven POS systems, to surprising material trends and shifting attitudes toward sustainability. The conversation also touches on trade tensions, reshoring, and how geopolitics are influencing sourcing strategies in retail.