The TrustBuilt Podcast
The TrustBuilt Podcast
Podcast Description
The TrustBuilt Podcast is for business owners ready to break free from the daily grind, scale with confidence, and create lasting value.Hosted by Alan Bennett, a Certified Exit Planning Advisor and business strategist, this podcast tackles the biggest challenge entrepreneurs face—building a business that thrives without their constant oversight.What You’ll Get from Each Episode:🎙 Expert Conversations – Insights from top business leaders, exit strategists, and entrepreneurs who’ve built self-sustaining businesses.📈 Real-World Case Studies – Stories of business owners who optimized operations and positioned for long-term success.💡 Actionable Takeaways – Strategies you can apply immediately to step back, scale up, and build a business that works for you.
Podcast Insights
Content Themes
The podcast covers themes related to entrepreneurial growth, operational optimization, and strategic exit planning. Episodes delve into real-world case studies such as building self-sustaining businesses, enhancing company culture, and adapting to market challenges, with specific episodes like the entrepreneurial journey of Scott Bowen and the impact of healthcare staffing with Michael Marsh.

The TrustBuilt Podcast is for business owners ready to break free from the daily grind, scale with confidence, and create lasting value.
Hosted by Alan Bennett, a Certified Exit Planning Advisor and business strategist, this podcast tackles the biggest challenge entrepreneurs face—building a business that thrives without their constant oversight.
What You’ll Get from Each Episode:
🎙 Expert Conversations – Insights from top business leaders, exit strategists, and entrepreneurs who’ve built self-sustaining businesses.
📈 Real-World Case Studies – Stories of business owners who optimized operations and positioned for long-term success.
💡 Actionable Takeaways – Strategies you can apply immediately to step back, scale up, and build a business that works for you.
Can your team perform without you constantly refereeing the differences between them? That's the leadership trust question Alan, CEPA, and returning guest Melanie Palmer dig into in this episode.
Melanie Palmer of Melanie Palmer Consulting joins Alan again — and this time, they turned the tables and assessed each other. Alan took CliftonStrengths for the first time, Melanie took DISC for the first time, and they use their own results to unpack how personality and strengths assessments actually build (or break) trust on a team.
If you're a business owner or leader trying to build a team that runs well without you standing over it, this conversation gives you the language to do it.
🔔 New episodes every week. Subscribe if you're a business owner building a team, and a business, that can run without you.
⏱️ Chapters
0:22 – Welcome back, Melanie Palmer
1:03 – Melanie's CliftonStrengths results, revealed
2:15 – What CliftonStrengths actually measures
3:16 – Why "well-rounded" is a fallacy
4:21 – Melanie reads Alan's top strengths: Positivity & Individualization
5:49 – Where Individualization struggles — rigid rules and procedures
6:39 – Managing opposite strengths on the same team
7:36 – Why the owner-as-gap-bridge kills business value
8:21 – Building a strengths-based culture so you're not the referee
9:20 – Turning friction into a team asset (the "Deliberative" example)
12:15 – The sports analogy: playing people in their strength position
13:47 – Alan's DISC results — and why he and Melanie "resonate"
15:29 – Natural vs. Adaptive style, explained
17:46 – Mapping a team on the CliftonStrengths grid
18:47 – Case study: a statewide nonprofit team
21:22 – Building trust through connection and compassion
22:11 – Using assessments for conflict resolution
23:10 – The visionary/implementer partnership (Jobs & Ballmer)
24:10 – DISC clashes: high-D vs. high-S styles
25:22 – How people weaponize assessments — and how not to
30:12 – Why an outside facilitator sees what you can't
32:08 – Where to find Melanie Palmer
32:27 – Final takeaway: know yourself first
Connect with Melanie:
https://www.melaniepalmerconsulting.com/
Connect with Alan:
https://www.trustbuiltsolutions.com/
https://www.linkedin.com/in/alanbennettcepa/
#LeadershipTrust #CliftonStrengths #DISC #BusinessPodcast #TeamBuilding #BusinessOwner

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