Agency Growth Series
Agency Growth Series
Podcast Description
The podcast dedicated to setting up, running and scaling your SEO agency.
Join me as I talk to industry experts about their experiences and insights on growing successful agencies.
Podcast Insights
Content Themes
Focuses on topics relevant to SEO agency operations including scaling challenges, hiring strategies, and process optimization with episodes detailing case studies like the growth strategies of Hozio and their approach to managing a seven-figure agency.

The podcast dedicated to setting up, running and scaling your SEO agency.
Join me as I talk to industry experts about their experiences and insights on growing successful agencies.
What does it really take to become a successful freelancer while working a full-time SEO job?In this episode of the Agency Growth Series, we sit down with Peter Rota, Freelance SEO and Senior Technical SEO Manager, to talk about the reality of freelancing in SEO, building a client pipeline, doing deep technical SEO work, and balancing freelance clients with a full-time in-house role.Peter shares how he built his freelance SEO career, why he probably works 70+ hours a week, and why succeeding as a freelance SEO requires much more than just knowing SEO. We discuss sales, lead generation, Upwork, LinkedIn, pricing SEO audits, client expectations, outsourcing, delegation, and what it means to think like a business owner.We also get into technical SEO, AI search, LLM visibility, JavaScript SEO, crawlability, page speed, AI-built websites, and why technical SEO may be becoming even more important in the age of AI.This episode is for SEO freelancers, technical SEOs, in-house SEO professionals, consultants, and agency owners who want to understand what it takes to build a sustainable SEO career.

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