Well, Well, Well
Podcast Description
Discover Well, Well, Well—the podcast that speaks your wellness language.
Wellness is more than trends and workouts—it’s a way of life, and this podcast gets it. Well, Well, Well is your no-BS guide to navigating the highs, lows, and WTF moments of the wellness and fitness industry.
Learn from the Experts: Industry leaders and trailblazers share the secrets to their success.
Get Inspired: Raw stories and bold takes rekindle your passion for fitness and your business.
Feel Seen: You’re not alone in the challenges of entrepreneurship—we’ve got your back.
Unwind & Enjoy: 30-60 minutes of laughter, real talk, and surprising “aha” moments.
Forget the polished narratives and surface-level tips. We dive into the tough questions, tackle the trends (hello, GLP-1 meds!), and deliver insights with authenticity, humor, and heart. Plus, we bring in voices from beyond fitness—entrepreneurs, mental health advocates, and creatives—to keep things fresh and dynamic. Well, Well, Well is for fitness studio owners, wellness entrepreneurs, and anyone looking for relatable stories, actionable ideas, and a sense of community.
Ready to join the conversation? Whether you’re seeking solutions for burnout, insights on consumer trends, or just a good laugh, Well, Well, Well will leave you inspired, entertained, and ready to crush it in your business. Subscribe now and start listening!
Podcast Insights
Content Themes
The podcast focuses on a variety of topics including wellness trends, entrepreneurship challenges, and mental health issues, with episodes exploring the impact of GLP-1 medications on fitness and personal stories from industry leaders about building community in fitness studios.

Discover Well, Well, Well—the podcast that speaks your wellness language.
Wellness is more than trends and workouts—it’s a way of life, and this podcast gets it. Well, Well, Well is your no-BS guide to navigating the highs, lows, and WTF moments of the wellness and fitness industry.
Learn from the Experts: Industry leaders and trailblazers share the secrets to their success.
Get Inspired: Raw stories and bold takes rekindle your passion for fitness and your business.
Feel Seen: You’re not alone in the challenges of entrepreneurship—we’ve got your back.
Unwind & Enjoy: 30-60 minutes of laughter, real talk, and surprising “aha” moments.
Forget the polished narratives and surface-level tips. We dive into the tough questions, tackle the trends (hello, GLP-1 meds!), and deliver insights with authenticity, humor, and heart. Plus, we bring in voices from beyond fitness—entrepreneurs, mental health advocates, and creatives—to keep things fresh and dynamic. Well, Well, Well is for fitness studio owners, wellness entrepreneurs, and anyone looking for relatable stories, actionable ideas, and a sense of community.
Ready to join the conversation? Whether you’re seeking solutions for burnout, insights on consumer trends, or just a good laugh, Well, Well, Well will leave you inspired, entertained, and ready to crush it in your business. Subscribe now and start listening!
“When it comes to movement, it’s about the pleasure principle. What brings you joy? That’s the key.”
We all enter the fitness industry because it fired us up, but somewhere along the line, the constant competition, the selling, and the feeling of burnout can take over. In this must-listen episode of Well, Well, Well, host Laura Munkholm welcomes Jessica Maurer, Director of Education for the Mental Wellbeing Association. They dive deep into the emotional realities of studio ownership and teaching—and how to reclaim the spark.
Jessica shares groundbreaking, evidence-based strategies to shift the narrative from fitness as punishment, guilt, and competition to fitness as joy, pleasure, and genuine connection. Learn the critical difference between burnout and boredom, the dangers of the false consensus effect in boutique fitness, and the simple structure that will make social media an engine for connection, not comparison. This is the conversation you need to hear to stop focusing on management and start leading with wellness and finding true fulfillment.

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