Futures in the Making
Podcast Description
This podcast brings you the inspiring stories of ambitious individuals who are shaping the future through resilience, innovation, and leadership. From overcoming immigration challenges to building successful careers and businesses, we dive into the lessons and insights that empower others to dream bigger and take action.
I’m Alena Gladkova, your host and the leader of Key People, a recruiting company that connects businesses in the USA and Europe with top talent. When I’m not helping companies build strong teams, I’m sharpening my leadership skills in Stanford’s LEAD program.
Podcast Insights
Content Themes
Centers on resilience, innovation, and leadership with episodes highlighting personal transformations such as overcoming immigration challenges and strategies for career development; for example, an episode features insights from Kate Khatsyeva's experiences in building a career in the US.
This podcast brings you the inspiring stories of ambitious individuals who are shaping the future through resilience, innovation, and leadership. From overcoming immigration challenges to building successful careers and businesses, we dive into the lessons and insights that empower others to dream bigger and take action.
I’m Alena Gladkova, your host and the leader of Key People, a recruiting company that connects businesses in the USA and Europe with top talent. When I’m not helping companies build strong teams, I’m sharpening my leadership skills in Stanford’s LEAD program.
Why did Google Search traffic drop 20%? This episode unpacks how AI is changing the rules of the marketing game — and what it means for SEO, content creation, and the future of digital jobs.
⏱️ Episode Timestamps:
00:00 | In this episode
00:19 | Meet Dennis Lazard
00:58 | Why you need a YouTube channel for your business
03:52 | How is AI changing SEO (Search Engine Optimization)
07:45 | Is AI chatbot privacy compromised
11:20 | AI agent web VS human web
17:54 | Leave the boring jobs to AI
22:45 | How AI can help businesses drive results
24:06 | I analyzed 300+ data sources and THIS is what I found out
28:38 | Make SEO optimized blogs using AI tools sound authentic
32:28 | AI impact on jobs in marketing
35:17 | AI and jobs it will create
39:08 | Why write a book in 2025
44:46 | How to write a book with AI
47:21 | How to create a lead magnet
🎙️ Guest: Dennis Lazard
Dennis helps fund and scale SaaS, AI, and tech companies through international SEO, organic growth, and data-driven marketing strategies. With over 15 years of experience, he’s led teams across the UK, US, and Europe, and launched 7+ digital products across eCommerce, MarTech, AI, LegalTech, and more.
He’s the winner of the 2019 Best MarTech Startup in Central Europe (€50,000 prize) and holds certifications in Digital Marketing (OMCP), Advanced Analytics (SQL), and Product Management (SPOC).
LinkedIn: Dennis Lazard
🎧 Host: Alena Gladkova
LinkedIn: Helen Glad
🕵️♀️ My team hires top global talents in AI, ML, iGaming, and Web3 for your business:
kpeople.guru
🚀 Boost your CV: Career Coaching
👥 Hire global tech talent: On-Demand Recruiting
#podcast #podcasts #podcasting #podcastshow #marketing #marketingdigital #marketinsights #marketingautomation #SEO #AItools #contentmarketing
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