Creators Cooldown
Creators Cooldown
Podcast Description
Host Jeff Pelletier speaks to some of the top creators of running related content, from filmmakers and photographers, to writers and podcast hosts.
Podcast Insights
Content Themes
The podcast focuses on topics such as the business aspects of content creation, personal experiences in running, and creative storytelling, with episode examples including discussions about the future of media in trail running with Finn Melanson and approaches to brand collaborations with Dave Dillon.

Host Jeff Pelletier speaks to some of the top creators of running related content, from filmmakers and photographers, to writers and podcast hosts.
Göran Winblad is a Swedish ultrarunner and YouTuber. His videos are creative and cinematic, yet always educational and grounded in the science of running.We talk about how he approaches content as a solo creator, how he balances training with life as a father of two living in Norway, and how he juggles work and creative projects. We also got into the challenges of building an audience on YouTube as a non-native English speaker, and how he thinks about authenticity in a world of brand deals and algorithms.
Check out Göran channel on YouTube: https://www.youtube.com/@goranwinblad
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