Evolving Entrepreneurship
Evolving Entrepreneurship
Podcast Description
The Stratford Perth Centre for Business Podcast, “Evolving Entrepreneurship” celebrates Canadian small business and entrepreneurship.
Produced in the heart of Stratford, Ontario, Canada, Evolving Entrepreneurship is an authentic deep dive into the unique struggles and triumphs of women-led businesses. Co-hosted by Stratford Perth Centre for Business advisors Holly Mortimer and Janis Auster, the podcast’s premiere five-episode season features candid conversations with local entrepreneurs about the pitfalls, failures, and partnerships that have defined their journeys.
The series shines a spotlight on the resilient and resourceful female entrepreneurs who are shaping Stratford, Ontario, Canada, and beyond.
Podcast Insights
Content Themes
The podcast addresses themes of small business challenges, successes, and innovation, highlighting topics such as family dynamics in business, mental health in entrepreneurship, and adapting to change with episodes like 'Breaking Ground: A New Perspective on Modern Agriculture' and 'Small Town Success: Building a Canadian Subscription Box Empire.'
The Stratford Perth Centre for Business Podcast, “Evolving Entrepreneurship” celebrates Canadian small business and entrepreneurship.
Produced in the heart of Stratford, Ontario, Canada, Evolving Entrepreneurship is an authentic deep dive into the unique struggles and triumphs of women-led businesses. Co-hosted by Stratford Perth Centre for Business advisors Holly Mortimer and Janis Auster, the podcast’s premiere five-episode season features candid conversations with local entrepreneurs about the pitfalls, failures, and partnerships that have defined their journeys.
The series shines a spotlight on the resilient and resourceful female entrepreneurs who are shaping Stratford, Ontario, Canada, and beyond.
In this episode, we sit down with Joani Gerber, CEO of investStratford and former Stratford Business Leader of the Year. From her early days working in the family business to steering Stratford through economic uncertainty, Joani shares powerful lessons on:
- Tackling trade and tariff challenges
- Supporting small businesses
- Championing women in leadership
Her message is clear: leadership means lifting others. As Joani puts it, “When your rocket ship is on the way to the moon, you don’t shut the doors—you jam in as many people as possible so everyone gets the same shot at success.”
Tune in for a conversation that’s equal parts practical and inspiring.
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