WISE: Women Inspiring Sales Excellence
WISE: Women Inspiring Sales Excellence
Podcast Description
This show is where we celebrate the brilliance of sales leaders and dive deep into the strategies shaping the future of our profession.At WISE, we’re all about empowering individuals to thrive in sales by championing diversity, ethical practices, and a values-driven approach.In each episode, Lauren Palmer sits down with trailblazing leaders who share their insights, challenges, and secrets to success in this dynamic industry. Together, we explore how to elevate sales into a respected, rewarding, and impactful career—one conversation at a time.
Podcast Insights
Content Themes
The podcast emphasizes themes like personal branding, social selling, and leadership development. Specific episodes delve into topics such as the importance of amplifying female voices in sales, strategies for intentional content creation on LinkedIn, and the significance of responsive leadership in sales teams, with examples like Hannah Ajikawo's journey in entrepreneurship and her insights on social engagement.
This show is where we celebrate the brilliance of sales leaders and dive deep into the strategies shaping the future of our profession.
At WISE, we’re all about empowering individuals to thrive in sales by championing diversity, ethical practices, and a values-driven approach.
In each episode, Lauren Palmer sits down with trailblazing leaders who share their insights, challenges, and secrets to success in this dynamic industry. Together, we explore how to elevate sales into a respected, rewarding, and impactful career—one conversation at a time.
What’s the secret to excelling in sales while being a present parent?
Today we’re joined by B2B sales and media expert Stephanie LaBasco. Stephanie is the Senior Agency Partnerships Director at DemandScience and leads relationships with top media agencies to help global brands drive measurable demands. She’s also passionate about advocating for women in sales and a proud mom of two boys.
Topics discussed in this episode include:
– What Stephanie loves most about the work she does and where she started.
– How her work provides an unconventional way of giving back.
– Whether or not women can have it all.
– The most important times to be present for your children and how she prioritizes it.
– How to navigate a career as a woman in sales, especially one with kids.
– How employers can help their sales team members feel supported.
– What maternity leave looks like in the US and how it compares to other countries.
– Why she decided to make a company change after having children.
– Why authenticity is so important in sales and how to get there (if you aren’t already).
– The recent experience that reminded her of the importance of client relationships.
– What empathic leadership looks like and why it shouldn’t be underestimated.
– How Stephanie manages deadlines with clients, especially when they are unrealistic.
– The most critical trait a sales leader needs to have today.
– The woman in sales Stephanie most looks up to.
– A book that’s influenced her sales approach.
Join the Sales Revolution community: https://female-leader.com/sales-revolution/
Stephanie on LinkedIn: https://www.linkedin.com/in/stephanielazare/
Frannie Danzinger on LinkedIn: https://www.linkedin.com/in/franniedanzinger/
Disclaimer
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