Femmegineering: Podcast
Femmegineering: Podcast
Podcast Description
Femmegineering is an initiative that fosters a supportive community for women in tech through educational events and inspiring stories, empowering them to thrive and build successful IT careers. Hosted by Hanna Abdel Hamid, Head of Sigma Software Canada, the Femmegineering: Podcast features inspiring conversations with women from leading technology companies.
Sigma Software is a global IT company with over 20 years of experience, delivering innovative solutions across industries. With offices in 19 countries, it combines Swedish roots with Ukrainian expertise to drive digital transformation.
Podcast Insights
Content Themes
The podcast focuses on empowering women in tech through educational insights and inspiring stories. Topics include the intersection of technology and sustainable agriculture, personal journeys in overcoming challenges in tech careers, and advocacy for ethical AI, with episodes featuring discussions on AI-driven automation in farming, mentorship's role in career growth, and navigating male-dominated industries.

Femmegineering is an initiative that fosters a supportive community for women in tech through educational events and inspiring stories, empowering them to thrive and build successful IT careers. Hosted by Hanna Abdel Hamid, Head of Sigma Software Canada, the Femmegineering: Podcast features inspiring conversations with women from leading technology companies.
Sigma Software is a global IT company with over 20 years of experience, delivering innovative solutions across industries. With offices in 19 countries, it combines Swedish roots with Ukrainian expertise to drive digital transformation.
From Paris to Stockholm, Marie-Lou Penin, Chief Marketing Officer at DanAds, shares how cross-cultural experience shaped her leadership, why active listening is the core of her management style, and how she bridges marketing and sales to drive product innovation.
She also opens up about building resilience, challenging stereotypes about women in leadership, and why authenticity matters more than ever.
This episode of Femmegineering: Podcast, hosted by Hanna Abdel Hamid, dives into the intersection of ad tech, diversity, and people-first leadership in a fast-moving AI era.

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