The Boring Brand Breakup

The Boring Brand Breakup
Podcast Description
The podcast for go-getter founders on a mission to make the world a better place, stuck in the loop of same-old marketing tactics (boo!) This is your invitation to break up with yawnsome marketing and become a leading brand that not only survives, but thrives.
As a brand copywriter who’s chronically online and worked in digital marketing for almost a decade, I’ve seen firsthand the mistakes and missed opportunities of so many brands. So, I decided to put together all my unsolicited advice on building a successful start-up and arm you with the tools to stop sabotaging your chances to grow.
Podcast Insights
Content Themes
The show focuses on breaking away from outdated marketing strategies, with specific topics like website design and user experience, PR fundamentals, engaging content creation, and effective email marketing. Episodes feature insights on avoiding red flags in branding and making marketing fun and engaging, with concrete examples and actionable strategies throughout.

The podcast for go-getter founders on a mission to make the world a better place, stuck in the loop of same-old marketing tactics (boo!) This is your invitation to break up with yawnsome marketing and become a leading brand that not only survives, but thrives.
As a brand copywriter who’s chronically online and worked in digital marketing for almost a decade, I’ve seen firsthand the mistakes and missed opportunities of so many brands. So, I decided to put together all my unsolicited advice on building a successful start-up and arm you with the tools to stop sabotaging your chances to grow.
Oops, sorry there’s no Matthew McConaughey in this episode, but I do have a JUICY reality check for you to fix your brand’s icky red flags…
The same way bad habits can break a relationship, poor brand experiences will have your customers running for the hills (yikes!) Every opportunity your brand has to interact with someone, is an opportunity to woo them into falling in luuurve. Listen up and avoid classic red flag behaviour like sending mixed signals or being too clingy–not cute! Thank me later.
In this ep, we’re not only launching The Boring Brand Break-up with our first episode (YAY) but popping the cherry on this poddy with a JUICY 5-episode mini-series all about breaking up with your crusty, dusty, same-old marketing tactics.
Go ahead and binge the other four episodes, available for your listening pleasure. Are you ready for that post-break up glow up?
Loved this episode? Share it with a friend! You can not-so-subtly imply it’s the wake up call their marketing is feelin’ a bit boresome or pretend it’s totally unrelated…
Can’t get enough of me? Aw, shucks.
Be besties with me on socials@goodheartedstudio 🤎
FREE DOWNLOAD 🍒Brand Breakup Cheat Sheet

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