The Boring Brand Breakup
The Boring Brand Breakup
Podcast Description
The podcast for go-getter founders on a mission to make the world a better place, stuck in the loop of same-old marketing tactics (boo!) This is your invitation to break up with yawnsome marketing and become a leading brand that not only survives, but thrives.
As a brand copywriter who’s chronically online and worked in digital marketing for almost a decade, I’ve seen firsthand the mistakes and missed opportunities of so many brands. So, I decided to put together all my unsolicited advice on building a successful start-up and arm you with the tools to stop sabotaging your chances to grow.
Podcast Insights
Content Themes
The show focuses on breaking away from outdated marketing strategies, with specific topics like website design and user experience, PR fundamentals, engaging content creation, and effective email marketing. Episodes feature insights on avoiding red flags in branding and making marketing fun and engaging, with concrete examples and actionable strategies throughout.
The podcast for go-getter founders on a mission to make the world a better place, stuck in the loop of same-old marketing tactics (boo!) This is your invitation to break up with yawnsome marketing and become a leading brand that not only survives, but thrives.
As a brand copywriter who’s chronically online and worked in digital marketing for almost a decade, I’ve seen firsthand the mistakes and missed opportunities of so many brands. So, I decided to put together all my unsolicited advice on building a successful start-up and arm you with the tools to stop sabotaging your chances to grow.
TODAY’S GUEST: Jess Ruhfus — Co-Host of the Marketing ATM Podcast & Founder of No.2
One of the MOST cost-effective ways to grow your biz, reach new eyeballs, and build instant trust (no love-bombing necessary) without breaking the bank? Enter… brand collaborations!
I’m joined by my dream poddy guest, the one and only, Jess Ruhfus to spill all the juicy details you need to get started and grow using brand collabs for your biz.
Jess is the founder of ecomm brand, No.2 (a boujee toilet fragrance brand), one half of the popular Marketing ATM podcast, and the founder (exited) of the tech-startup coined ‘Tinder match-making for brand collabs’ Collabosaurus — just to name a few of her many pursuits!
We chat about:
- Value exchange & leveraging currencies other than cash
- Strategic ideas for collaborating with aligned brands
- Crafting the perfect collab pitch to your dream brand
- Tips for aligned, successful collaborations
Lend us your ears & let’s spark some fresh ideas to grow your business!
💌 Come yap with me on socials @goodheartedstudio
💌 Connect with Jess Ruhfus @jessruhfus
Disclaimer
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