The Business Focused Photographer Podcast

The Business Focused Photographer Podcast
Podcast Description
The podcast where creativity meets commerce in the world of photography. Hosted by Jill Smith, a seasoned family photographer, this show dives into the strategies and stories behind turning a passion for photography into a profitable business. Each week, Jill brings you actionable insights, from effective pricing and marketing to client relations and business innovation. Whether you're a budding photographer or looking to refine your business model, tune in to discover how to boost your creativity, increase your income, and transform your photographic passion into a thriving business.
Podcast Insights
Content Themes
This podcast covers a variety of themes centered around photography business strategies, including pricing, marketing, and client relations. Episodes such as 'Blogging Strategies for Photographers' explore effective SEO techniques, while 'The Real Reason Photographers Quit' discusses the challenges of running a photography business. Episodes also focus on niche topics like photographing neurodivergent kids and boutique school photography, aiming to provide actionable advice and relatable stories.

The podcast where creativity meets commerce in the world of photography. Hosted by Jill Smith, a seasoned family photographer, this show dives into the strategies and stories behind turning a passion for photography into a profitable business. Each week, Jill brings you actionable insights, from effective pricing and marketing to client relations and business innovation. Whether you’re a budding photographer or looking to refine your business model, tune in to discover how to boost your creativity, increase your income, and transform your photographic passion into a thriving business.
Episode Title: Part Time On Purpose
Guest: Lydia Fine, Apollo and Ivy Photography, Iowa City, IA
We Discuss:
The decision to remain intentionally part-time as a photographer
How Lydia balances a full-time marketing career with a thriving photo business
Creative pricing strategies that support sustainability and growth
The emotional and practical side of raising prices
CRM systems and workflow efficiency for photographers
How brand voice and messaging can shape your client experience
The misconception of oversaturation in the photography industry
Building a business that supports your life—without burnout
TLDR:
If you’ve ever felt pressure to go full-time with your photography business—or guilt for not wanting to—this episode is for you. Lydia Fine shares why staying part-time is the right fit for her life, how her 9-to-5 fuels her photography success, and why profitability is 100% possible without going all-in. We also dive deep into pricing, emotional blocks, and the power of strong systems to protect your time and energy. Bonus: Lydia geeks out on CRMs and HoneyBook updates, and you’ll want to take notes.
Resources:
FREE GUIDE – Get More Clients with Google Reviews: https://info.apolloandivy.com/reviews
All of Lydia’s Free Resources for Photographers: https://www.apolloandivy.com/for-photographers/
Bio:
Lydia Fine is a lifestyle photographer in Iowa City, Iowa, where she creates wall-worthy photos of families, seniors, and newborns for ultra-busy people. With a marketing degree and MBA and over 22 years of experience, she blends creative vision with a deep understanding of strategy and business. Lydia also works a day job in marketing and teaches other photographers how to book more clients, streamline their workflows, and build businesses that don’t run them into the ground.
When she’s not working, Lydia can be found playing pickleball, kickboxing, doing jigsaw puzzles, or attempting to solve the Wordle in one try (it’s going to happen, just you wait).

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