Sideways Rain
Sideways Rain
Podcast Description
In the unpredictable storm of building businesses, Sideways Rain explores the art and science of innovation and entrepreneurship. Hosted by two industry leaders—JR Spiess, CEO of The 180 Group, and Kris McNeil, Co-Founder of WIFT—this podcast delves into the challenges, pivots, and breakthroughs of scaling ventures in both the digital and experiential worlds. From tech solutions to human connections, we tackle the chaos of business growth with stories, strategies, and insights that help you thrive no matter where the rain comes from.
Podcast Insights
Content Themes
The podcast focuses on themes such as innovation, entrepreneurship, and technology with specific episodes covering work-life balance for entrepreneurs, tech development challenges, and the role of public relations in business success. For example, an episode titled The Truth About Work-Life Balance shares candid stories of navigating personal and professional chaos, while Navigating the Chaos of Tech & Innovation discusses the unpredictable nature of software development.

Storms don’t only come straight at you. Sometimes they blow in from the side.
Season two of Sideways Rain is a full slate of those stories, told by the people who build meetings, events, and experiences for a living. Hosts J.R. Spiess and Kris McNeil sit down with founders, planners, and production pros and walk through the same three beats: the storm, when things went sideways; the umbrella, how they adapted in the moment; and clear skies, what they changed and where they landed.
Some guests survive a storm. Liz Lathan walked straight into one with her eyes wide open.
Years into building her career in the association world, Liz had earned her director title and hit the ceiling of a four-person shop. Then another executive director dangled the thing every ambitious person wants: come here, and I'll groom you to run the place. She said yes — and showed up to find the ”grooming” was answering the phone by the third ring and having the mail on the boss's desk by 1 p.m., under a leader who was fifteen years from retiring. Most people would call that a wasted year. Liz turned it into new skills, a free education, a coerced-resignation fight she refused to lose, and an accidentally-doubled paycheck that launched a Fortune 50 career across Dell and IBM.
In this episode she gets honest about the stuff we don't say out loud: title-chasing, toxic bosses, the nights she cried, the therapy, the imposter voice that whispers you were never as good as you thought — and why she's living proof it's lying. She shares the questions she wishes she'd asked, why you learn more from bad bosses than good ones, how to build a network that actually shows up for you, and the wellness truth nobody wants to admit (spoiler: it might be a glass of wine with friends, not a 5 a.m. cold plunge). Plus a lightning round, state-fair food debates, and the advice her dad gave her that still holds: trust, but verify.
Her rule for the hard days? ”You just keep going until you hit a wall — and then turn left.”
Connect with Liz Lathan
LinkedIn: https://www.linkedin.com/in/lizlathan/
Club Ichi: https://www.clubichi.com/

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