Escape Velocity – Where Strategy Meets the Unexpected
Escape Velocity - Where Strategy Meets the Unexpected
Podcast Description
Conversations That Propel You ForwardHave you ever felt the need to break free from the gravity of routine thinking? To escape the constraints that keep you circling familiar orbits, reaching only as far as the same outcomes, the same ideas? We have. And that's why we’re thrilled to introduce 'Escape Velocity', our brand new podcast designed to help you overcome those very barriers.Breaking Free from Conventional ThinkingThe term escape velocity is often used in astrophysics—it’s the speed an object must reach to break free from a planet’s gravitational pull and move into a wider, limitless space. For us, it’s a perfect metaphor for how we approach creative work, innovation, and growth. Every creative project, every branding challenge, and every reimagined strategy requires reaching that critical point where old ideas are left behind and you begin to operate in entirely new territory.In a world full of saturated markets, disrupted industries, and ever-growing noise, we need more than just iteration; we need an intentional leap—one that changes our perception and opens new frontiers of thought. That’s what Escape Velocity is all about.
Podcast Insights
Content Themes
The podcast covers a multitude of themes centered around creative work, innovation, and personal growth, including political branding, workplace culture, the impact of AI in design, and generational insights. Episodes such as the one featuring a 10-year-old discussing Gen Alpha slang and another exploring political campaign branding showcase the show’s diverse focus areas.
Escape Velocity is an unscripted podcast about what it takes to keep moving when the ground shifts under you. Host Tracey Halvorsen, CEO of adeo, talks with people across higher education, brand strategy, creative leadership, culture, and AI.
No scripts or polished talking points. Just candid conversations about making hard decisions, leading through change, and finding the nerve to work differently.
Produced by adeo, a woman-owned brand and digital agency in Baltimore. Find episode details, transcripts, guest links, and resources at https://escapevelocitypodcast.com/
Why do higher ed websites still struggle with the same problems they faced in the 2000s? And why do so many of them look alike?
Tracey Halvorsen talks with Voltaire “Volt” Santos Miran, EVP of Brand and Web Strategy at Carnegie and co-founder of mStoner, about copycat design, shared governance, underfunded web teams, the tension between innovation and proof, and what colleges misunderstand about storytelling.
They also get into AI, accessibility, agency-client relationships, and why institutions should stop casting themselves as the hero. The strongest higher ed stories center the people whose lives are changed.
Explore the episode, transcript, links and Ask the archive at https://escapevelocitypodcast.com/
Disclaimer
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