Escape Velocity – Where Strategy Meets the Unexpected
Escape Velocity - Where Strategy Meets the Unexpected
Podcast Description
Conversations That Propel You ForwardHave you ever felt the need to break free from the gravity of routine thinking? To escape the constraints that keep you circling familiar orbits, reaching only as far as the same outcomes, the same ideas? We have. And that's why we’re thrilled to introduce 'Escape Velocity', our brand new podcast designed to help you overcome those very barriers.Breaking Free from Conventional ThinkingThe term escape velocity is often used in astrophysics—it’s the speed an object must reach to break free from a planet’s gravitational pull and move into a wider, limitless space. For us, it’s a perfect metaphor for how we approach creative work, innovation, and growth. Every creative project, every branding challenge, and every reimagined strategy requires reaching that critical point where old ideas are left behind and you begin to operate in entirely new territory.In a world full of saturated markets, disrupted industries, and ever-growing noise, we need more than just iteration; we need an intentional leap—one that changes our perception and opens new frontiers of thought. That’s what Escape Velocity is all about.
Podcast Insights
Content Themes
The podcast covers a multitude of themes centered around creative work, innovation, and personal growth, including political branding, workplace culture, the impact of AI in design, and generational insights. Episodes such as the one featuring a 10-year-old discussing Gen Alpha slang and another exploring political campaign branding showcase the show’s diverse focus areas.
Hosted by Tracey Halvorsen
What does it take to move beyond what’s comfortable and build something that actually matters?
Escape Velocity is a podcast about the courage to grow, the creativity to reimagine, and the clarity it takes to lead through change. Hosted by Tracey Halvorsen, each episode delves into the real stories behind reinvention, leadership, and transformation, both personal and professional.
Through honest, human conversations with founders, creatives, strategists, and change-makers, we explore what it means to find momentum in uncertain times. We talk about the friction before the breakthrough, the vision behind bold decisions, and the mindset shifts required to break free from the gravitational pull of “business as usual.”
If you’re chasing alignment, purpose, or your next brave move, this is your fuel.
How do you make creativity a strategic tool—not a luxury—when resources are limited and expectations are high? In this conversation, Skidmore College’s VP for Communications and Marketing, Elizabeth Stauderman, joins to unpack how she brought the school’s motto, Creative Thought Matters, to life through a full web and brand transformation. We explore why mission must drive strategy, how beauty can ease change, and why liberal-arts thinkers are built for the AI era. Insightful, pragmatic, and deeply relevant for anyone leading creative or communications work in higher education.
Disclaimer
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