Tip of the Iceberg Podcast
Podcast Description
Welcome to Tip of the Iceberg, where we break down the home services industry in a way that’s real, practical, and a little bit unexpected. Whether you're a homeowner looking for straightforward advice, a business owner trying to level up, or a leader looking for ways to better your team, we’ve got you covered.We’re sharing tips, stories, and lessons learned from the trenches—some customer-facing, some B2B, and a whole lot of leadership insights. It’s not just about what you see on the surface; it’s about digging deeper to get to what really matters. Because in this business, the real value is always just below the surface.
Podcast Insights
Content Themes
The podcast covers a variety of themes related to the home services sector, including technology adoption, leadership strategies, and customer service excellence. Episodes like the one featuring John Johnson on automation in the dental industry highlight the importance of innovation, while discussions with company leaders, such as the kickoff episode with Sydney, explore business growth and team culture.
Welcome to Tip of the Iceberg, where we break down the home services industry in a way that’s real, practical, and a little bit unexpected. Whether you’re a homeowner looking for straightforward advice, a business owner trying to level up, or a leader looking for ways to better your team, we’ve got you covered.
We’re sharing tips, stories, and lessons learned from the trenches—some customer-facing, some B2B, and a whole lot of leadership insights. It’s not just about what you see on the surface; it’s about digging deeper to get to what really matters. Because in this business, the real value is always just below the surface.
In this episode of the Tip of the Iceberg Podcast, we sit down with marketing expert Dean Jackson, founder of GoGoAgent and co-host of the I Love Marketing podcast. Dean shares his extensive knowledge on lead generation, customer relationships, and the importance of the ”Before, During, and After” marketing framework.
Join us as we explore:
-Dean's journey from real estate to marketing guru
-The significance of nurturing lifetime relationships with customers
-How to effectively utilize direct response marketing
-The psychology behind referrals and customer loyalty
-Strategies for small businesses to compete in a digital landscape
Whether you're a seasoned marketer or just starting out, Dean's insights will inspire you to rethink your approach to customer engagement and business growth. Don't miss this opportunity to learn from one of the industry's best!
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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