Purpose-Driven Progress

Purpose-Driven Progress
Podcast Description
Life can feel overwhelming—but it doesn’t have to. On Purpose Driven Progress, Jacob Hicks—sales professional, coach, and speaker—shares honest stories, proven strategies, and practical systems that help you move forward when life feels stuck. Along with inspiring guests, Jacob helps you break through fear, thrive under pressure, and take bold steps toward building a meaningful, impactful life.
Podcast Insights
Content Themes
The podcast focuses on various topics targeting personal growth and professional development. Themes include overcoming perfectionism, strategies for effective time management, and building a fulfilling life. Notable episodes include discussions on transitioning careers, fostering resilience, and embracing progress over perfection, which offer listeners actionable insights and relatable stories.

Life can feel overwhelming—but it doesn’t have to. On Purpose Driven Progress, Jacob Hicks—sales professional, coach, and speaker—shares honest stories, proven strategies, and practical systems that help you move forward when life feels stuck. Along with inspiring guests, Jacob helps you break through fear, thrive under pressure, and take bold steps toward building a meaningful, impactful life.
What if you could spend less time chasing cold leads and more time closing deals?
In this episode of Purpose Driven Progress, I sit down with Tony Koenig—tech veteran, entrepreneur, and founder of Connect Digital—who’s been building sales systems since the ’90s. From selling MS-DOS farming software to leveraging AI-driven automation for modern B2B sales, Tony shares his journey and reveals how businesses can scale smarter, not harder.
We dive into:
Tony’s early days in tech and e-commerce before SEO was even a buzzword
How AI is transforming lead generation and pipeline segmentation
Using AI voice assistants to qualify prospects and book sales calls automatically
Speed-to-lead strategies: why the first 5 minutes make or break conversions
The role of prompt engineering in getting better AI results
Creating content that converts vs. chasing vanity metrics
The “Dream 100” strategy for targeting your highest-value clients
Avoiding tech stack overload while still leveraging automation effectively
Why personal branding and thought leadership are more important than ever
Whether you’re a sales leader, entrepreneur, or consultant, Tony’s insights will show you how to work less, sell more, and stay ahead in a world being reshaped by AI.
#AIForSales #SalesAutomation #B2BSales #PromptEngineering #LeadGeneration #SalesSystems #AIInBusiness #ConnectDigital #ScalingFounder #PurposeDrivenProgress #TonyKoenig #PodcastInterview

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