Pharma Sessions
Pharma Sessions
Podcast Description
Navigating pharmaceutical launch excellence through strategy, technology and career stories. (And sharing fun moments too!)
Podcast Insights
Content Themes
The podcast explores a wide range of topics relevant to the pharmaceutical and medical affairs landscape. Content themes include strategies for pharmaceutical launches, innovations in medical affairs, regulatory challenges, work-life integration, clinical trial diversity, and negotiation skills. Notable episode examples include discussions on the role of AI in medical affairs, achieving work-life balance in medical professions, and the importance of financial implications caused by burnout in pharma.
Navigating pharmaceutical launch excellence through strategy, technology and career stories. (And sharing fun moments too!)
- How Medical Affairs teams can build differentiated scientific narratives in crowded markets
- Why simplification strengthens scientific credibility rather than diluting it
- How omnichannel strategy supports relevance, reach, and engagement with HCPs
- What an effective global-to-local medical content model looks like in practice
- How MSLs can move from data delivery to two-way scientific exchange
- Where personalization, analytics, and emerging technology fit into the future of Medical Affairs
Episode Highlights:
- [00:00] Introduction
- [03:02] Finding a Path Into Medical Affairs
- [05:58] Why Differentiation Starts With Clarity
- [08:33] Global Narratives and Local Realities
- [11:48] Evolving the MSL Role Beyond Data Delivery
- [13:49] Preparing for Better Scientific Conversations
- [15:45] Personalizing Scientific Exchange in Practice
- [17:11] Capturing HCP Preferences and Insights
- [19:51] Omnichannel Strategy and the Limits of Personalization
- [21:52] Staying Organized and Agile as a Leader
- [24:12] Final Advice for Medical Affairs Professionals
- Matthew Krzywosz on LinkedIn
- Astellas Pharma Website
- Jonathan Kaskey on LinkedIn
- XSUNT Corporation Website
www.pharmasessions.substack.com
Disclaimer
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