The Apple Cart

The Apple Cart
Podcast Description
An interview show, with a new guest each week. We explore creativity, marketing, business and work-life balance, as well as a whole host of other topics. This is for you if you're a disruptive creator, a creative disruptor or you want to do things differently in business and leave the world a better place. The shows are sometimes NSFW, sometimes funny, but always fun, valuable and with insightful nuggets.
Podcast Insights
Content Themes
The podcast delves into creativity, marketing strategies, business coaching, and innovative work-life balance, with episodes tackling topics such as the impact of AI on artistry, personal branding for women in leadership, and unique business models. For example, guests have discussed creative solutions for improving SMBs and the significance of positioning in business coaching.

An interview show, with a new guest each week. We explore creativity, marketing, business and work-life balance, as well as a whole host of other topics. This is for you if you’re a disruptive creator, a creative disruptor or you want to do things differently in business and leave the world a better place. The shows are sometimes NSFW, sometimes funny, but always fun, valuable and with insightful nuggets.
Welcome to The Apple Cart; the podcast for creative disruptors, disruptive creators and anyone who wants to do things differently in business. In this episode, your host, Gudrun Lauret, is joined by Alex Durham.
Alex is the owner of Vavavoom Videos. Every business needs content and to adapt and change their marketing. Vavavoom comes in, sweeps them off their feet and helps them. A versatile and crazily creative company, they create video content that stands out and works for all kinds of all industries.
Alex shares her journey to becoming a videographer and her advice for anyone who’d like to do the same. She outlines the different ways to work with her and some of her favourite projects.
Gudrun asks Alex why all businesses should use video content in their marketing and how people can feel more comfortable on camera. They also discuss the benefits of business networking and how to be more creative.
Timestamps
- 01:22 – 03:08: How Alex got into videography
- 03:16 – 04:17: How the name Vavavoom came about
- 04:34- 07:46: The experience of starting a business straight after uni
- 08:08 – 12:00: Alex’s advice for budding videographers
- 12:26 – 14:45: Some of Alex’s favourite projects
- 15:19 – 19:21: Why businesses need to use video in marketing
- 19:52 – 22:02: Ways to work with Alex
- 22:26 – 25:22: How Alex helps her clients feel comfortable on video
- 27:20 – 31:05: The inspiration for parody Christmas songs
- 31:29 – 33:00: Why Alex attends networking events
- 33:58 – 36:07: How to be more creative
Useful Links
- Visit Alex’s website
- Connect with Alex on LinkedIn
- Like VaVaVoom Videos on Facebook
- Follow VaVaVoom Videos on Instagram
- Subscribe to the VaVaVoom Videos YouTube channel
- Service: Start your podcast

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