Aesopian's – The MSP Marketing Podcast

Aesopian's - The MSP Marketing Podcast
Podcast Description
Welcome to the Aesopian's MSP Marketing Podcast - where the wisest in the channel come to get their MSP marketing insights.
Follow along with host Hunter Nelson, as he interviews MSPs owners and channel participants as they recap their growth stories. Shows will be conversational and educational in nature and focus primarily on inbound marketing and lead generation for managed IT service providers.
The Aesopian's podcast is brought to you by Tortoise and Hare Software a mid market MSP marketing agency serving the channel since 2018.
Podcast Insights
Content Themes
This podcast focuses on essential marketing strategies for managed IT service providers, covering topics such as inbound marketing, lead generation, cold email marketing, SEO content production, and utilizing cloud technologies. For instance, episode discussions include the failures of traditional MSP marketing practices and actionable insights on crafting effective cold email campaigns as shared by industry experts.

Welcome to the Aesopian’s MSP Marketing Podcast – where the wisest in the channel come to get their MSP marketing insights.
Follow along with host Hunter Nelson, as he interviews MSPs owners and channel participants as they recap their growth stories. Shows will be conversational and educational in nature and focus primarily on inbound marketing and lead generation for managed IT service providers.
The Aesopian’s podcast is brought to you by Tortoise and Hare Software a mid market MSP marketing agency serving the channel since 2018.
In Episode 8 of the Aesopians Podcast, Hunter Nelson sits down with Mohamed Hamad, founder of Third Wunder, to explore how SaaS companies can maintain brand integrity while building the operational foundation for scalable growth. Mohamed explains how using an ACF (Advanced Custom Fields) approach to website builds gives SaaS teams the structure and flexibility needed to maintain visual and messaging consistency. He also breaks down how HubSpot enables operational efficiency, unifying marketing and sales to support long-term growth.
🎯 Key Takeaways:
- ✅ How ACF-based website builds support brand integrity at scale
- ✅ Why CMS and design consistency matters for fast-growing SaaS teams
- ✅ How HubSpot can operationalize marketing and sales processes
- ✅ Using segmentation, automation, and lead scoring in HubSpot
- ✅ Creating a repeatable growth engine through CRM strategy
📖 Related Resources:
- 🎧 Listen on Spotify: https://open.spotify.com/episode/5kEIWfg2uOxwEvrIPM3vWH?si=feunmjz1TiWb-vF6v–oUw
- 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/aesopians-e8-how-saas-are-maintaining-brand-integrity/id1791200285?i=1000711099436
- 🔗 Mohamed’s Website: https://www.thirdwunder.com/
- 📲 Mohamed’s LinkedIn: https://www.linkedin.com/in/mohamedhamad/
- 📲 Hunter’s LinkedIn: https://www.linkedin.com/in/huntern/
- 🎙️ More episodes of the Aesopians Podcast: https://www.youtube.com/playlist?list=PLY8tyIITlrVfPLxC8_jPhM8LCBHQ3FFpz
- 📄 Show Notes: https://tortoiseandharesoftware.com/blog/how-saas-companies-are-maintaining-brand-integrity-and-operationalizing-growth/
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