The Blueprint Of A Designer

The Blueprint Of A Designer
Podcast Description
Hosted by Dean Heasman, a seasoned product designer with experience at Meta and Booking.com, The Blueprint of a Designer delivers actionable insights for hands-on product design leaders. Through expert interviews, this podcast dives into the strategies and stories behind impactful digital products. Perfect for those leading the craft of product design, it offers practical advice to sharpen your skills and elevate your career.
YouTube: @theblueprintofadesigner
IG: @theblueprintofadesigner
TikTok: @theblueprintofadesigner
Podcast Insights
Content Themes
The podcast centers on themes such as product design strategies, design culture in tech companies, and the intersection of design and business strategy. Episodes feature deep dives into topics like the realities of designing for fintech at Stripe, addressing imposter syndrome in design, and exploring challenges and innovations in virtual and mixed reality design.

Hosted by Dean Heasman, a seasoned product designer with experience at Meta and Booking.com, The Blueprint of a Designer delivers actionable insights for hands-on product design leaders. Through expert interviews, this podcast dives into the strategies and stories behind impactful digital products. Perfect for those leading the craft of product design, it offers practical advice to sharpen your skills and elevate your career.
YouTube: @theblueprintofadesigner
IG: @theblueprintofadesigner
TikTok: @theblueprintofadesigner
In this episode of The Blueprint of a Designer, I sit down with Oriol Valldeperas, a product designer at @Wise to unpack what it really takes to thrive as a senior designer in today’s product teams – especially in fast-moving, trust-critical spaces like fintech.We dig into the invisible parts of the job: how senior designers can find and fight for scope, demonstrate value without relying on polish, and build real influence – even when you’re not “the loudest in the room.” Oriol opens up about the pressure of adding value, the art of crafting one-pagers and visions that actually drive change, and why leading by example (not just frameworks) matters more than ever.We also talk AI – what it threatens, what it enables, and how to stay irreplaceable. Oriol shares an honest perspective on navigating imposter syndrome, the need for healthy competitiveness, and the emotional side of making high-stakes decisions that ripple across millions of users.Whether you’re stepping into a senior role, shaping platform strategy, or wondering how to future-proof your design career, this conversation is packed with honest insights.📌 Chapters00:00 Intro – Who is Oriol Valldeperas?17:30 Finding Scope as a Senior Designer20:30 Fighting for Scope – Why It Matters23:51 Do Internal Tools Need Good Design?27:46 The Pressure to Add Value38:00 How to Build Influence Without Authority40:51 Driving Change with Your Superpower42:50 Leading by Being Brilliant – Michael Jordan, Tiger Woods & More48:19 Is AI a Threat to Designers?51:00 Staying Irreplaceable in the Age of AI53:50 Be Competitive – But Stay Kind1:00:05 The Hardest Part About Being a Designer1:07:05 Final Thoughts + Career Growth at Wise► Subscribe for more episodes: / @theblueprintofadesignerFollow us on: 📸 Instagram: @theblueprintofadesigner🎵 TikTok: @theblueprintofadesigner🙏 Huge thanks to Oriol for his openness and depth!📲 Follow Oriol: https://www.instagram.com/ovall/🔗 LinkedIn: /oriolvalldeperas#ProductDesign #Wise #Fintech #DesignLeadership #Scope #DesignInfluence #AI #UX #TheBlueprintOfADesigner

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