Founders in Focus
Founders in Focus
Podcast Description
We're taking you behind the scenes of startup innovation, acceleration, and investment in this new podcast from Plug and Play Tech Center and BSM Partners. Hear from visionary founders, including Barry McDonogh of Hinalea Imaging, Dr. Daphne Preuss and Francesca Gallucci of Nataur, and Sebastian Doyle of Medipups, as they traverse the Plug and Play Agtech & Animal Health accelerator program, learn how and why they became entrepreneurs, what keeps them up at night, and innovations that are poised to drive positive change for people, animals, and the planet.
Podcast Insights
Content Themes
The podcast focuses on entrepreneurship within the startup realm, highlighting innovation, sustainability, and personal challenges. Episodes feature topics such as balancing business and family life, food safety advancements, and sustainable nutrition solutions, exemplified by interviews with dynamic founders navigating the Plug and Play Agtech & Animal Health accelerator program.
We’re taking you behind the scenes of startup innovation, acceleration, and investment in this new podcast from Plug and Play Tech Center and BSM Partners. Hear from visionary founders, including Barry McDonogh of Hinalea Imaging, Dr. Daphne Preuss and Francesca Gallucci of Nataur, and Sebastian Doyle of Medipups, as they traverse the Plug and Play Agtech & Animal Health accelerator program, learn how and why they became entrepreneurs, what keeps them up at night, and innovations that are poised to drive positive change for people, animals, and the planet.
The last time you sat down for a meal, did you think about where that food came from? What about the farmers who tended those fruits and veggies, or raised that cow? Modern agriculture is facing an age-old problem—a lack of streamlined record-keeping to keep up with the expensive equipment and assets necessary to grow and raise our food. This is where Tracey Wiedmeyer, founder of Gripp, comes in. In this episode, we sit down with Tracey to explore how one deceptively simple platform is tackling the overlooked pain points of farm management. We’ll discuss how Gripp is helping bridge the generational knowledge gap with tools that are as intuitive for grandkids as they are for grandparents, as well as the underestimated power of solving “schlep work,” the role of professionalization in the future of farming, and why Gripp’s simplicity is its greatest strength—and strategic moat.
Helpful Links
🌱 Learn more about Gripp: https://www.gripp.ag/
🤝 Connect with Tracey on LinkedIn: https://www.linkedin.com/in/wiedmeyer/
📖 Read Paul Graham’s essay on “Schlep Blindness” here: https://www.paulgraham.com/schlep.html
💸 Check out C2 Venture’s fund for startups investing in jobs that are “dull, dirty and dangerous:” https://techcrunch.com/2022/07/12/c2-ventures-raises-new-fund-to-invest-in-the-dull-dirty-and-dangerous/
Show Notes
00:00 – Welcome back!
01:18 – Introducing Tracey Wiedmeyer
04:11 – Getting a Gripp
08:02 – Bringing digitalization to agriculture
11:03 – Solving the “schlep work”
16:02 – Keeping it simple
17:54 – Building a brand around those who need it
21:00 – The Plug and Play accelerator experience
22:56 – Taking good (and critical) feedback
25:18 – Balancing startup life with personal life
28:16 – Painting the future of agtech
30:24 – Gripp today, tomorrow, and beyond
33:28 – Where to learn more about Gripp
34:06 – Wrap-up and stay tuned!
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