The Brand Lab with Jim Shields

The Brand Lab with Jim Shields
Podcast Description
Welcome to The Brand Lab with Jim Shields, where we uncover the real stories and strategies behind building impactful brands. Hosted by branding and digital marketing expert Jim Shields, this podcast goes beyond surface-level advice to explore the psychology, creativity, and practical steps needed to stand out in today’s digital world.
Each week, Jim brings you conversations with inspiring guests - entrepreneurs, creators, and thought leaders—who share their personal journeys, the hard-earned lessons they’ve learned, and the moments that defined their success. You’ll also get Jim’s no-nonsense insights and actionable takeaways to help you build a brand that’s not just noticed but remembered.
If you’re ready to rethink your approach to branding, grow your business online, and hear stories that inspire action, hit subscribe and step into The Brand Lab.
Podcast Insights
Content Themes
The podcast focuses on branding and personal development with episodes covering personal branding challenges, fatherhood and leadership, mindset transformation, and resilience in business. Notable episodes include discussions on building a personal brand with Derek Spohn and transforming mindset with Will Carter.

Welcome to The Brand Lab with Jim Shields, where we uncover the real stories and strategies behind building impactful brands. Hosted by branding and digital marketing expert Jim Shields, this podcast goes beyond surface-level advice to explore the psychology, creativity, and practical steps needed to stand out in today’s digital world.
Each week, Jim brings you conversations with inspiring guests – entrepreneurs, creators, and thought leaders—who share their personal journeys, the hard-earned lessons they’ve learned, and the moments that defined their success. You’ll also get Jim’s no-nonsense insights and actionable takeaways to help you build a brand that’s not just noticed but remembered.
If you’re ready to rethink your approach to branding, grow your business online, and hear stories that inspire action, hit subscribe and step into The Brand Lab.
What Rock Bottom Teaches You About Life
What do you do when life knocks you down so hard that you’re left with nothing?
In this episode of The Brand Lab, I sit down with Cory Suggs, who has faced some of life’s toughest challenges—losing everything, rebuilding from zero, and discovering what truly matters along the way.
Cory’s story isn’t just about struggle, it’s about resilience, growth, and finding strength in the hardest moments.
Make sure to follow Cory here: https://x.com/itsCoryOnX

Disclaimer
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