Most of crypto builds a token and hopes users show up. This crypto private equity conversation flips that playbook, as Santiago Roel Santos of Inversion explains why he buys profitable businesses and adds blockchain rails behind the scenes.A veteran of more than 150 crypto investments and a former partner at ParaFi Capital, Santiago Roel Santos has watched most crypto startups die for one reason, a lack of users. His company Inversion runs the first crypto private equity strategy, acquiring profitable small and mid-sized businesses and quietly upgrading their back end with stablecoins and on-chain settlement to expand margins. He argues that buying distribution is cheaper than building it, that most acquisition synergies become vaporware, and that the next billion crypto users will never know they are using crypto. He also explains why he refuses on-chain credit for now, and why smart money is choosing equity over tokens. Timely against the GENIUS Act and a maturing stablecoin market, this discussion with host Sri Misra reframes crypto adoption as a distribution problem, not a technology one.👉Why acquiring existing distribution beats building crypto users from scratch, and how that logic became a company called Inversion.👉How stablecoins release trapped working capital and can lift thin SMB margins by roughly 200 basis points.👉Why a profitable 16-year-old business borrowed at 22 percent when it should have paid closer to 8 percent.👉What makes on-chain credit too fragile to underwrite today, from floating rates to the adverse selection problem.👉Why the equity versus tokens debate now decides where real value actually accrues in crypto.Subscribe to un# for weekly founder conversations and follow Sri Misra on LinkedIn https://www.linkedin.com/in/srimisra for daily insights.00:00 – Why Crypto Has No Real Users 02:51 – The Inversion Crypto Private Equity Thesis 04:44 – Why Buying Distribution Beats Building It 07:14 – Where Stablecoins Actually Boost Business Margins 14:00 – When Acquisition Synergies Become Vaporware 16:28 – Why Inversion Is Not a Fund 19:14 – The On-Chain Credit Problem Explained 26:41 – How the GENIUS Act Changes Everything 32:38 – The Equity vs Tokens Debate #SantiagoSantos #SantiagoRoelSantos #Inversion #InversionCapital #un #Unhashed #SriMisra #CryptoPrivateEquity #Stablecoins #CryptoAdoption #DeFi #Web3 #Avalanche #GENIUSAct #StablecoinPayments #EquityVsTokens #Tokenization #OnchainFinance #CryptoInvesting #privateequity Disclaimer: The information presented is for educational purposes only. Views expressed are those of the speakers, not necessarily the channel. You are responsible for your own research and decisions.Copyright: © 2024 Aarna AI Pte Ltd, Singapore. All rights reserved.