Creators Uncut
Creators Uncut
Podcast Description
Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.
Podcast Insights
Content Themes
The podcast focuses on themes related to the YouTube creator ecosystem, including niche content strategies, audience engagement, and monetization tactics. Episodes highlight diverse creator journeys, such as Tim Stevenson discussing the intricacies of transforming an automotive channel into a full-time career, and Erik Soderborg sharing insights on retirement content creation.
Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.
With 17 years of experience in the YouTube industry, Josh Mattingly has seen the platform evolve from its early days to what it is today. After working with a variety of companies and creators throughout his career, he now runs Upright Media, helping creators improve and grow their YouTube channels.In this episode of Creators Uncut, we sit down with Josh to talk about his journey through the YouTube industry, some of his most interesting experiences working with big creators, and what he would do if he had to start a channel from scratch today.We also discuss the biggest opportunities creators have right now, the simplest things they can do to make a meaningful impact on their channels, and a career mistake that taught Josh an important lesson.
Disclaimer
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