Creators Uncut
Creators Uncut
Podcast Description
Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.
Podcast Insights
Content Themes
The podcast focuses on themes related to the YouTube creator ecosystem, including niche content strategies, audience engagement, and monetization tactics. Episodes highlight diverse creator journeys, such as Tim Stevenson discussing the intricacies of transforming an automotive channel into a full-time career, and Erik Soderborg sharing insights on retirement content creation.
Creators Uncut is the podcast that goes behind the scenes of YouTube’s biggest and most unique channels to uncover the stories, strategies, and challenges that creators face while building their brands. Hosted by Spencer Sheffield, this show pulls back the curtain on the business side of YouTube, from landing sponsorship deals to growing an audience and navigating the highs and lows of the creator landscape.
Today on Creators Uncut, Spencer is joined by TJ Robertson, a business owner and SEO expert who has been making content for over a decade. TJ shares his journey from a video game content creator to a successful online entrepreneur, revealing why views aren't everything and how AI is changing the content game.—In this episode, we discuss:How TJ's early start in SEO helped him rank his first videos for a video game.The surprising reason his TikTok content gets more views and leads than his long-form YouTube videos.How live streaming on Twitch helped him develop the skill of talking off the cuff.Why you don't need to go viral to make money on YouTube if you have the right product or service.Lessons from his biggest mistakes: don't quit when it gets hard and trust your instincts.How large language models and AI are changing the way people search for content.Why he believes views aren't everything and why focusing on your core audience is more important.—Need help growing your YouTube channel? We'd love to edit your videos! Email us at [email protected]
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