The Handyman System Podcast
Podcast Description
Connecting Business Strategy and Mindset with the Everyday Reality of Running a Handyman Business
Welcome to The Handyman System Podcast—your ultimate guide to growing a thriving handyman business without trading all your time for too little payoff.
Hosted by Becca from The Handyman System and featuring regular co-host Caleb from North Seattle Handyman, our show isn’t about fixing leaky faucets or patching drywall. We’re diving deep into the business side of your handyman hustle.
Each week, we bridge big-picture strategies with practical, real-world solutions, giving you the confidence and tools to:
✔️ Shake off the “schmuck in a truck” stereotype and establish yourself as a pro.
✔️ Understand what clients really value—and how to deliver it every time.
✔️ Master pricing and marketing strategies that grow your revenue and reputation.
✔️ Build systems that streamline your workflow and free up your time.
Whether you’re just getting started or looking to scale, The Handyman System Podcast helps you navigate the challenges of running a handyman business while building a foundation for long-term success.
🎙️ New episodes drop weekly. Subscribe now and start building the business you deserve!
Podcast Insights
Content Themes
The podcast focuses on various business aspects crucial for handyman growth, including branding, online visibility, and operational strategies. Episodes cover topics like the importance of professional branding to avoid the 'schmuck in a truck' stereotype, strategies for optimizing websites to attract clients, and lessons from the evolution of their own handyman business over three years.

Connecting Business Strategy and Mindset with the Everyday Reality of Running a Handyman Business
Welcome to The Handyman System Podcast—your ultimate guide to growing a thriving handyman business without trading all your time for too little payoff.
Hosted by Becca from The Handyman System and featuring regular co-host Caleb from North Seattle Handyman, our show isn’t about fixing leaky faucets or patching drywall. We’re diving deep into the business side of your handyman hustle.
Each week, we bridge big-picture strategies with practical, real-world solutions, giving you the confidence and tools to:
✔️ Shake off the “schmuck in a truck” stereotype and establish yourself as a pro.
✔️ Understand what clients really value—and how to deliver it every time.
✔️ Master pricing and marketing strategies that grow your revenue and reputation.
✔️ Build systems that streamline your workflow and free up your time.
Whether you’re just getting started or looking to scale, The Handyman System Podcast helps you navigate the challenges of running a handyman business while building a foundation for long-term success.
🎙️ New episodes drop weekly. Subscribe now and start building the business you deserve!
Hourly vs Flat Rate Pricing: The Handyman’s Complete Guide to Profitable Pricing
Stop leaving money on the table!
Are you stuck in the feast-or-famine cycle, working harder but not seeing your bank account grow? This episode breaks down exactly when to charge hourly vs when to offer flat rates and how to calculate your baseline rate so you never work for peanuts again.
What You’ll Learn:
How to calculate your TRUE internal hourly rate (most handymen get this wrong)
When hourly pricing protects you vs when flat rates boost profits
The 2-hour minimum rule that transforms your schedule
Why you’re selling outcomes, not just time
Real examples: $300 faucet install in 2 hours equals $150/hour profit
Stop Trading Time for Money If you’ve ever found yourself working 60+ hours but barely breaking even, this episode is your wake-up call. We’re talking real numbers, real strategies, and zero fluff.
Your host: Becca Ellison (CEO, The Handyman System) breaks down the business side while sharing proven strategies from successful handymen nationwide.
Ready to price like a pro? Go to TheHandymanSystem.com/shop to get our pricing calculator and templates to implement these strategies immediately.
Subscribe for weekly business-building strategies that actually work for handymen and home service pros! Stop competing on price. Start commanding premium rates.
Tags: handyman pricing, hourly vs flat rate, handyman business, home service pricing, small business pricing, pricing strategy, business systems, handyman tips, service business pricing, handyman profit, pricing guide, business growth

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